Amazon Seo Tools Free

Seo Tools Free – Amazon Seo Tools

Amazon seo tools can be used in various ways to increase your ranking in the amazon search engine results. Having a good product description, title and keywords is important to get your product found in the amazon search engine results. The Amazon seo tools in this article will help you achieve that goal by making sure that your product description, title and keywords are optimized for the search engine results on amazon.

The best way to improve your ranking on the amazon search engine results is by using the right keywords in your product description, title and URL as well as having good reviews from customers who have purchased your products. If you do not have any reviews yet then you should consider doing some promotions so that people will buy your products and leave a review for you so that it will improve your ranking on the amazon search engine results page when someone searches for those keywords which relates with what you sell on amazon.

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14 Amazon SEO Tools & Services To Boost Your eCommerce Sales (2022)

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Amazon SEO Tools: Why You Need One (Plus This Year’s 5 Favorites)

By Sarah Berry on June 11, 2021
~ 8 minutes to read
Did you know? Only 30% of Amazon shoppers view the second page of search results. That’s reason enough to invest in search engine optimization (SEO), but Amazon SEO can become time-consuming if you don’t have the right toolkit.

With Amazon SEO tools, your business can streamline its SEO processes, which means less time researching keywords and more time processing orders. Start building the perfect toolkit for your company with this post, which covers:

What is Amazon SEO?
Why invest in an Amazon SEO tool?
5+ ways you can use Amazon SEO tools
5 best tools for Amazon SEO
P.S. If you’re looking for professional help with Amazon SEO, WebFX can help. Our SEO services for Amazon have helped our clients manage more than 12.9 million transactions and earn more than $3 billion in revenue over the past five years. Learn more about our results-driven plans and real-time analytics by contacting us online now!

What is Amazon SEO?
Amazon SEO is the process of optimizing your product listings for A9 — the search engine algorithm for — and Amazon shoppers. Keyword research is one of the most basic (and essential) strategies for Amazon SEO, and it’s often the biggest motivator for using an Amazon SEO tool.

If you’re looking to learn more about Amazon SEO, check out these resources:

What is Amazon SEO?
How Does Amazon’s Product Ranking Algorithm Work?
How to Optimize Your Amazon Listings for Amazon SEO
Why invest in an Amazon SEO tool?
You’ll benefit from investing in an Amazon SEO tool for a few reasons:

Research keywords faster
Keyword research is a core part of Amazon SEO, which is why most Amazon SEO tools label themselves Amazon keyword research tools. You can use these tools to support your SEO strategy by simplifying the process of finding, researching, and vetting keywords. A tool like, for instance, will share a keyword’s monthly search volume, average cost-per-click (CPC), and competitiveness.

Free Amazon keyword tool example

This free Amazon keyword tool offers a much faster experience than the manual keyword research process.

You get valuable keyword data, like monthly search volume, in an instant, which lets you make data-driven decisions about your SEO strategy.

Track keyword performance
With paid Amazon SEO tools, your business can also monitor its keyword rankings. Sellics, for instance, allows your company to track its keyword rankings over time. You can use this feature in various ways, from measuring your SEO performance to assessing your Amazon A/B tests’ impact on organic rankings.

Amazon SEO tool: Sellics for monitoringAgain, you get a convenient solution to an otherwise time-consuming task. Monitoring your keyword rankings manually over time is an intensive task, especially if you have a large product catalog, and manual keyword monitoring doesn’t guarantee accurate results.

Reveal competitors’ SEO strategies
Your business can also use Amazon SEO tools to uncover a competitor’s SEO strategy. For example, your brand could use a tool like Helium 10 to see which keywords a competitor’s product ranks for and where that product appears in search results, like on the first page or second page. You can also see the value of those keywords by revealing their monthly search volume.

Amazon SEO tool: Helium10With instant access to your competitor’s SEO strategy, you can compile a list of keywords fast. In this scenario, the competition has done keyword research for you. All you need to do is incorporate these keywords into your product listings.

5+ ways you can use Amazon SEO tools
Based on the benefits of Amazon SEO tools, you can likely guess their uses, which include:

Find keywords to target
Reverse-engineer competitor SEO strategies
Uncover Amazon search trends
Analyze existing keywords
Monitor keyword rankings over time
Discover new product opportunities
And more
Now, are you ready to start building your Amazon SEO toolkit? Then, keep reading to learn how!

5 best Amazon SEO tools
As the largest ecommerce marketplace, there are plenty of tools for Amazon SEO. Which ones are the best, though, and worth your marketing budget? The following list makes answering that question easy because it shares the five best Amazon SEO tools.

  1. KeywordsFX
    Price: Free Need a free Amazon keyword tool? Check out KeywordsFX. With KeywordsFX, your business can research keywords for Amazon, as well as Google.

Besides keywords for your product listings, for example, you can discover questions or concerns to address in your product description. Take the following example: Protein powder. Amazon keyword research tool: KeywordsFX

In the “Questions” column, you’ll see potential points to address within your product description.

For instance, why is your protein powder good for the user? Or, how long does your protein powder last in storage? Your answers to these questions can make shoppers more confident about purchasing your product over a competitor’s.

    Price: $89 – $199 / mo. Open to spending some money on an Amazon keyword research tool? Try

With, your business can access the following keyword data:

Search volume
Search volume trends
Your paid plan will also allow you to filter search results with negative keywords. If your protein powder isn’t plant-based, for example, it makes sense to add “plant-based” as a negative keyword. This setting will tell to exclude any keywords that contain “plant-based” from your results.

Like KeywordsFX, you can access keywords that highlight different search intents. Amazon keyword tool:

In this example, you have the keyword “protein powder after surgery.” This keyword highlights a search intent that your product listing’s description could target to appear more relevant to shoppers — if that intent is relevant to your product.

  1. Sellics
    Price: $198 – $599 / mo. While one of the most expensive Amazon SEO tools, Sellics is one of the best. With Sellics, your company receives a platform for optimizing your presence (and growing your revenue) on Amazon.

For example, you can use Sellics to research keywords, optimize ad spend, manage reviews, and more. If you’re just looking for an Amazon keyword research tool, Sellics offers Sonar. Free Amazon keyword tool: Sonar

Sonar is the company’s free Amazon keyword tool.

With Sonar, you can research keywords by Amazon marketplace, like the U.S., Germany, France, and more. A five-point scale will grade a keyword’s search volume — for exact numbers, you’ll need to sign up for Sellics. As a bonus, you can also use Sonar to research a competing product’s rankings via the product’s ASIN.

  1. Jungle Scout
    Price: $49 – $129 / mo. Via Jungle Scout, your business receives an Amazon SEO toolkit. You can use Jungle Scout to:

Research keywords
Track keyword performance and rankings over time
Build SEO-friendly product listings
Request Amazon reviews
Manage promotions
And more
Amazon SEO tool: Jungle Scout

Like many Amazon SEO tools, you can use Jungle Scout to power your pay-per-click (PPC) campaigns. For example, you can research keywords in Jungle Scout and learn the average CPC, which can help you uncover high-value, low-cost keywords to target in your next ad campaign.

  1. Amazon
    Amazon may seem like the least effective tool for Amazon SEO, but it’s invaluable. Some Amazon keyword research tools, like, even integrate with Amazon — meaning you can view search volume and CPC data as you search on Amazon. Besides this feature, though, Amazon offers valuable data about a keyword’s search intent. Amazon search results: Protein powder You can target any high-volume keyword you want, but if your product doesn’t match a shopper’s search intent, it won’t sell or rank well. That’s why it’s critical to actually search for your keywords on Amazon. Look at the different product listing titles, images, and descriptions, for instance, to determine what these products do that make them bestsellers.

Then, incorporate your takeaways into your product listing optimization.

Get the ultimate Amazon SEO tool and start driving more sales
Having a wrench doesn’t make you a plumber, and having an Amazon SEO tool doesn’t make you an SEO. Tools are only as effective as the users behind them, which is why many Amazon sellers partner with an SEO agency for Amazon, like WebFX. With our agency, you get the ultimate tool for Amazon SEO — a dedicated account manager with the tools, resources, and know-how to optimize your listings for sales.

best free amazon tools

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10 Great Free Amazon FBA Tools for Sellers in 2022
As Luther Vandross and Janet Jackson once sang, the best things in life are free. This is especially true when it comes to Amazon seller tools that can help you take your game to the next level. RepricerExpress has the ten best ones you can start using today.

  1. camelcamelcamel

This is an FBA tool you should be using every day, several times a day. It alerts you to price drops, as well as gives you updates on a product’s sales rank and price history — all useful information for Amazon sellers.

  1. Keepa

Keepa is fairly similar to CamelCamelCamel, with the main difference being the timeframes you can select to look at a product’s history. This one tends to give you a more immediate view over CCC’s more long-term look.

Related: How to Use Keepa and CamelCamelCamel for FBA

  1. Keyword Tool
    Just how it sounds, Keyword Tool lets you test out different keywords in various search engines, then filter by country, so you know which terms to apply and where.
  2. FBA Calculator for Amazon
    Knowing keywords and prices are only part of the equation — another is being able to calculate an item’s profit margin once you factor in fees and charges. Install it and have it work right there on the product page.
  3. Google Trends
    Google Trends

Did you know that keywords have historical trends and patterns? With Google Trends, you will! And not only will you know what happens, but you’ll also be able to see what that data is so you can plug in different keywords at different times of the year.

  1. Google Keyword Planner
    Type in a bunch of search terms, and see right away what their monthly hits are, and the level of competition is for each. Better yet, Google Keyword Planner will also show you related keywords with the same amount of information, just in case you missed anything. Oh yeah, they also offer live support.
  2. AMZ Base
    Stop looking for products the wrong way. Seriously, it’s time to give up bad habits. Start using AMZ Base so you can find ASINs and descriptions quickly and efficiently, saving yourself oodles of time in the process.
  3. URL Shorteners
    The best two URL shorteners in the business are Google Short URL and Bitly. Because they’re so similar, ultimately it comes down to which interface you like better. Make sure to take advantage of all the extra resources both offer, too.
  4. Unicorn Smasher
    Be warned: you’ll encounter a lot of colour and graphics when you first click onto it. Once you explore past the colours, you’ll find a tool with tons of awesome features, like revenue estimates, monthly estimates, data analysis, and a lot more.
  5. Sonar-tool
    Last but certainly not least, this free FBA tool aggregates product data into a handy database. It’s very useful for collecting information to research which products are worth selling for you so you can make an informed choice. If you’re not at the narrowly-focus research stage, then use it as an idea generator to help shape which direction to go in.

Final Thoughts
While it’s not free forever and ever, Repricer does start off free and is another tool you should add to your arsenal. We’ll help you craft pricing rules that work for you, then take care of the behind-the-scenes processes so you can focus your attention elsewhere. So don’t wait another day and sign up now to get your 15-day free trial.


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