Marketing is the lifeblood of a business. Combining the power of social media, with the utility of mobile technology, allows you to take your marketing in a whole new direction. In this post we’ll dig into 7 apps that will supercharge your marketing and sales efforts.
Table of Contents
Best Apps For Marketing
1) Buffer
Buffer is one of the most well known social scheduling apps. Its main function is to schedule updates to multiple accounts on Twitter, Facebook, LinkedIn, Instagram and Pinterest. The app also allows follow-up with statistics on how each post performed. The newest version of the iOS app even allows for sharing and scheduling from inside other popular apps like Safari. Buffer currently offers a free subscription and four competitively priced plans: Pro ($15/month), Small Business ($99/month), Medium Business ($199/month), and Large Business ($399/month).
Hootsuite Social Media Tools App
2) Hootsuite
Hootsuite is another social media marketing app that allows you to schedule posts to Twitter, Facebook, Instagram, LinkedIn, and Youtube. While more expensive than Buffer it gives you more ability to plan at every plan level. Currently, Hootsuite’s free plan allows users to manage up to three social accounts, and schedule up to 30 posts at a time on your social media platform of choice. Payment plans start at $25 per month and allow you to add team members, schedule more posts, and manage additional accounts.
Facebook Pages Manager App
3) Facebook Pages Manager
Today Facebook is a huge monolith of content. However, with Facebook Groups, Facebook Marketplace, Facebook Watch, and the regular news feed all taking up space, it’s almost impossible to figure out how to keep on top of your Facebook business page. The Facebook Business Suite app allows you to streamline most activities that are part of managing a Facebook page. These can include posting, commenting, and liking, and also replying to private messages. You can handle page management controls via this Facebook app, change details, images, and even track statistics. Best of all the app is totally free to use.
Facebook Ads Manager App
4) Facebook Ads Manager
If you run ads for Facebook or Instagram, the Facebook Ads Manager assists with running Facebook or Instagram advertising campaigns from your phone. Stay on top of your campaigns, edit schedules and budgets, easily create and track Facebook ads, and receive notifications all in the palm of your hand. No matter where you are, this app will help you stay on top of your ad spend and your campaign success. Just like the pages app, the Facebook Ads Manager App is free.
Later Mobile App
5) Later
Originally launched as Latergramme, the Later app allows you to schedule and publish posts for Instagram at your own convenience. One of the most frustrating things about Instagram is the inability to post at a later time. Later takes away this problem by allowing you to post later (hence the name). Another great tool is the ability to manage multiple Instagram accounts in one place, You can source images from a library or even from Dropbox and Google. Analytics is easy as well with reports on user activity and hashtags. The Later app is free with limited use, and paid plans range from $9/month for a single account, up to $49/month for multiple user accounts.
Mention Mobile App
6) Mention
Need to know what the internet is saying about you? Mention has got your back. An app designed to monitor social media, blog posts, and news sites, Mention will give you up to date reports on who and what is being said online about you, your brand, and anything else you want to know. You can link to social media accounts for easier access, as well as create customized statistics that matter to your business. For smaller businesses, a free plan will probably suffice, but there are also paid options starting at $25/month up to $600/month for large corporations.
Canva Mobile App
7) Canva
If you need to create professional images for social media, Canva’s new app brings all the features from the web right onto your phone or tablet. Use pre-built templates, and drag elements into place to create custom images to share. Thanks to Canva’s integrated social sharing you can easily share them directly to social media with a few taps on your phone screen. If you just need a simple image editor, then Canva is a great free tool. For Pro and Enterprise plans, you can gain more features starting at $10/month.
Grammarly Keyboard App
8) Grammarly Keyboard
Nobody wants a bunch of typos in their emails or marketing posts. The Grammarly Keyboard is just like having a professional editor in your pocket. The app lets you use a special keyboard that automatically scans your writing for misspellings and grammatical errors. It helps to remove mistakes and poor grammar and over time helps you become a better writer. Best of all this marketing app is completely free and works inside any app on your smartphone.
REP Influencer App
9) REP
If you are considering working with Influencers in your business (or you are an influencer) then REP could be incredibly helpful. REP is an app that offers a ‘marketplace where brands and influencers can connect and collaborate’. Brands can use our tools to source influencers, and to access analytics. Businesses can share their products and have influencers apply to promote. There are options for free, paid, and pay-per-click collaborations. Influencers can use the app to earn money, getaways, prizes, and products. You can even send payments directly through the app, which makes it easier to handle transactions.
Plai marketing app
10) Plai
One of the biggest issues with marketing is having to log in to a bunch of websites to track all your data. Plai (pronounced ‘play’) is a new app that combines analytics reports from Google Ads, Google Analytics, and Youtube. It offers a smooth visual experience that helps track your marketing results from day-to-day. The app also offers keyword research and trending content. Before creating a marketing campaign or even a social post, you can access trending content in your niche, discover relevant keywords, and learn the latest marketing strategies. The easy to use marketing app is a great way to get more familiar with your marketing analytics for your business.
Best apps for advertising on social media
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