Free Content Creation Apps

Free Content Creation Apps

If you want to create content on the go, these apps will help you get it done fast!

When you need to create something—and fast—you don’t want to be stuck with a cluttered workspace or a lack of functionality. Luckily, there are plenty of free content creation apps that can help you get the job done in no time flat.

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In this post, we’ll take a look at four free content creation apps that are sure to make your life easier.

20+ Best Content Creation Apps for a Powerful Social Media Presence -  SocialBee

Free Content Creation Apps

Sometimes, finding the best content creation apps for your business can be tricky. The list of such apps is usually very long, and choosing one that doesn’t suit your needs can make you stray away from your main focus, which is following your social media marketing plan.

So, how do you pick the best apps to meet your marketing efforts? Truth be told, there are a few elements to consider: features, prices, whether they offer a desktop or mobile version, and what purpose they serve.

Are you ready to find out how you can step up your content creation game?

What Do You Need for Content Creation?
Research image sizes
Create your images
Follow your branding guidelines
Use content creation apps
Post your content with a social media management tool
There are a few aspects to consider when starting the content creation process. First, you need to research the required image sizes for social media posts. The next step is to create your image, and here you need to consider aspects such as colors, themes, illustrations, or text you might want to add.

Then, you need to figure out details such as the number of hashtags you can add to your post, the character count of your copy, or any branding guidelines you might want to preserve.

The good news is that there are content creation apps that can help you with any of the mentioned aspects. These content creation tools are video and image editors, which will give your social media marketing plan a boost and save you a lot of time as well.

Table of Contents
What Do You Need for Content Creation?
Visual Content Creation Apps

  1. Canva
    2.Vectornator
  2. Xara
  3. Adobe Creative Cloud Express
  4. BeFunky Graphic Designer
  5. Snappa
  6. Lumen5
  7. Biteable
  8. Rawshorts
  9. iMovie
  10. VideoShop
  11. Promo
    Mobile Apps for Content Creation
  12. AvivA Pro
  13. Hyperlapse
  14. Ripl
  15. UnFold
  16. Giphy
    Free Content Creation Apps
  17. Pablo
  18. Animaker
  19. Easel.ly
  20. Make a Meme
  21. Awesome Screenshot
    Bonus: Content Distribution for Your Posts
    Get Ready to Enhance Your Digital Content
    Visual Content Creation Apps
    Visual content is probably one of the most important elements to consider when creating content, as it can boost your engagement and increase traffic.

Also, according to a study, the most common content types social media marketers use are visual images. Let’s see what tools you can use:

  1. Canva
    One of the first content creation apps we’re going to look into is Canva. Canva is a well-known app for graphic design, and it offers a multitude of templates for social media, and not only.

You can create digital content for Facebook and Instagram, or get creative with Twitter posts or even newsletters or email headers. You can create videos as well, and the best part about Canva is that it’s a user-friendly platform that boots your content creation game in no time.

You can also use your graphics, as well as different built-in templates offered by Canva.

Bringing your own Canva designs to your post has never been easier, as you can design with Canva right inside SocialBee. Start a 14-day free trial now and save at least 8 hours per week by taking advantage of the Canva & SocialBee integration.

SocialBee Canva
Canva opens directly into SocialBee’s content editor and allows you to create and import your visuals.

Start your 14-day SocialBee free trial today to make the most out of this Canva integration.

2.Vectornator
Whether you are doing graphic design on an iPhone, MacBook, or iPad, Vectornator is the all-in-one design app for you.

Why? Vectornator has an easy-to-use drag and drop interface, which means that anyone (with any level of design skill) can create eye-catching and impressive designs. Vectornator is specifically geared towards illustration, print, and lettering. However, it has a sneaky additional function that you can use to edit PDFs easily.

Vectornator makes all your design dreams come true with its unlimited undo history, node tools, pen support, custom brushes, auto trace, and time-lapse capabilities. You can easily design your content to look exactly how you imagined.

If you still aren’t convinced, why not try it out for yourself? All versions of Vectornator are FREE.

  1. Xara
    Xara is an app used to create professional-looking marketing materials. Small businesses can use this app to create branded content, and also make use of the numerous ready-made templates, suitable for any business need. These templates can be used for social media, marketing, or business purposes.

You can also add filters, and improve your visual content by creating a color palette from the image you’ve just used. And the best part about Xara? You don’t need to worry about the file type, as the app is compatible with different formats, as well.

xara

  1. Adobe Creative Cloud Express
    Do you want to create professional-looking content, but you’re not sure where to start, or you just simply don’t have enough experience?

Adobe Creative Cloud Express is a system that integrates different design templates and assets for social media content, logos, and more.

Depending on your needs, you can create beautiful graphics with the help of Adobe Spark Page, or go the extra mile and make your web pages look stunning with the help of Adobe Spark Post. Adobe Spark Video is a great tool to help your business step up its social media game, as you can create videos by using several templates or creating a video from scratch.

Another bonus is that this app offers multiple articles meant to help you throughout the video creation process.

adobespark

  1. BeFunky Graphic Designer
    Have you been wondering what tools content creators use to come up with stunning infographics, posters, or even banners? If you’re thinking about anything complicated, the good news is that it isn’t.

BeFunky Graphic Designer is a tool that brings together the complexity of graphic design and the simplicity of the drag-and-drop functionality. You can create banners, flyers, posters, cards, infographics, and brochures in no time.

BeFunky Graphic Designer also provides a Chrome extension, which allows you to grab the images from the Internet and open them in just one click.

befunky

  1. Snappa
    As the name suggests, Snappa is a web app that is used for creating online graphics in a snap. The app has been designed to help small businesses with graphics for social media, emails, blogs, ads, and even infographics.

Snappa will easily become one of your favorite tools if you’re looking to n0t spend too much time on different steps, such as finding the perfect image size or staring at a blank screen. Choose from their variety of templates, pick multiple images from their high-resolution collection of stock images and add effects in an instant.

snappa

Ready to share your content with the world?

Use SocialBee to distribute your posts across all your social media platforms.

Start Your 14-Day Free Trial
Content Creation Apps for Video Clips

Video content can grab the attention of your audience in just a few seconds, and it also helps you tell a short story. Still not convinced? According to a study, 86% of people take more interest in seeing more videos from their favorite brand.

Ready to create some amazing video clips? Here’s what to use:

  1. Lumen5
    Some content creation apps stand out in the marketing world, and the best example to give is Lumen5. That is because this app makes use of artificial intelligence to create content. You can enter a link, choose from one of their templates or create your script, and their system will find the best visuals and audios for your story.

Video editing will no longer be a long and tedious process – but automated according to your needs. This content creation tool is one to keep an eye on, as it will help you stand out from other competitors.

lumen5

  1. Biteable
    Video ads, animations, infographics, or even explainer videos – you name it and Biteable helps you create it.

Bonus tip: the final result will have studio-quality, and it can fit any role and business: from an agency to a digital marketer, HR-professional, and even an entrepreneur.

If you opt for the free version, your business can create 5 videos per month, which can later be published to platforms such as Facebook and YouTube. You can easily create your social media content with the help of templates or different sound effects, and then share them on your favorite platforms in no time.

biteable

  1. Rawshorts
    Creating visual content is not always the easiest thing to do, especially when we’re talking about text animations. Rawshorts understood the assignment and created a tool that transforms texts into animated videos. To get started with the process, all you need to do is upload your script, and the platform will put together an animated story draft for you.

Rawshorts allows content marketers to then edit the generated animated videos with a simple drag and drop system. From editing the fonts, choosing different frames, to adding more scenes to your video story, there are plenty of features to choose from.

rawshorts

  1. iMovie
    iMovie is a tool available for macOS and iOS users, and this video editor is a great choice for creating cinema-quality video clips that resemble the Hollywood style. Choose the clips you want to have in your final video and then add the rest of the details: music, effects, and titles.

Trim any video to your liking and create an attention-grabbing effect with a transition or fade effect. iMovie supports 4K videos as well, and another tip you might like: you can be anywhere you want with the help of a green screen effect.

imovie

  1. VideoShop
    VideoShop is an app that can be downloaded from the App Store or Google Play, and it’s described as not your basic video editor. Its features include both essential and advanced editing settings, as well as special effects, content curation, and different sound effects and edits.

Regardless of whether you want to adjust your videos to go at a slower pace, or play your videos in reverse mode, there’s a setting that will help you out with anything you want to achieve. Add to that the easy access to your social media profiles, and you’re all set.

videoshop

  1. Promo
    If you want to find other video content creation apps you can also try Promo.com‘s online video editor that comes with easy-to-use features, on-the-spot branding for your videos, and a massive online media library powered by Getty Images and iStock so you never ever run out of content.

They also offer a lot of tools that you can use to make any type of content. Instagram’s CEO officially announced that this year the platform will now be putting an emphasis on video. As a result, all business owners looking to make the most out of their Instagram accounts need to start creating more video content – and fast.

Promo

Mobile Apps for Content Creation
Not all apps are desktop apps or based on a cloud system. If you’re using your mobile phone, here are a few apps to check out:

  1. AvivA Pro
    Are you looking to create Boomerang-like content to share, but aren’t too keen on the Boomerang effect found inside the Instagram Stories feature? AvivA Pro is a mobile app that creates a Boomerang-like effect on your videos or live photos, by adding a looping effect to any of your captured moments.

Choose the start point of your loop, as well as its length, and easily create some eye-catching content for your social media pages. You can also take control of the speed of your videos, and also zoom and crop any details.

avivapro

  1. Hyperlapse
    Have you ever thought that mobile apps could take the place of professional equipment or tripods? Well, Hyperlapse from Instagram is here to prove it. You can use this app to create breathtaking time-lapse videos that have a cinematic feeling attached to them.

An entire day spent in a busy town can become a chic short video, without any bumps. This app uses Instagram’s in-house stabilization for the best effects.

Hyperlapse is another app you can install on your mobile device, and you can download it on iOS or find the Hyperlapse Mobile version for Android, completely free.

hyperlapse

  1. Ripl
    Ripl is a mobile app that helps you get noticed on social media, by creating branded posts or impressive video ads. This app has thousands of customizable templates you can choose from, to create any kind of content your business needs: new product announcements, final sales, testimonials, or even “This or that” questions.

Set your logo, colors, and font preferences and promote your brand on all social media channels. There is also a stock media library you can choose from, for various types of businesses.

Ripl includes a desktop version as well, along with the iOS and Android versions.

ripl

  1. UnFold
    Stories are meant to unfold, and if you’re on the lookout for smartphone apps that allow that to happen, you might want to check out UnFold by Squarespace.

Create beautiful and eye-catching content by using one of the hundreds of templates offered, and then add filters or unique effects to the resulting content to enhance it.

UnFold also offers in-app purchases, and you can opt for more advanced features by using UnFold+ or UnFold Pro, for a monthly or annual subscription. The advanced features include advanced editing tools, access to early collections or brand kits.

unfold

  1. Giphy
    There’s a mobile app for almost everything one can think about – and GIFs are no strangers to that. Giphy is the world’s largest library of animated gifs, and the mobile app is great for creating your GIFs too. You can add your own photos and continue the editing process with the settings that fit your content needs.

You can also browse the app and find the perfect GIF to share with your audience if you’re not looking to create one of your own.

Giphy World is another app you might want to check out, as it brings in the concept of augmented reality gifs. The AR gifs are designed for you to add them all around you and then share them with the rest of your friends.

giphy

Free Content Creation Apps
Professional-looking content with a free tool? You’ve read that one right – we’ve put together a list of the best content creation tools that offer a free version.

Here are our recommendations:

  1. Pablo
    Pablo is a photo editing tool that is easy to use and helps you design your posts easily. And the best thing about it: it’s free and has no additional costs once you’ve started the editing process.

Pablo offers over 50.000 images to shuffle and search through if you don’t have your own image to use. Other features include adding your own logo, a selection of stylish fonts, and a few filters to make your image stand out.

After you’ve created your image, you can resize it for different social media networks, without the need of going through the entire creative process again.

pablo

  1. Animaker
    Animaker is a platform that anyone can use, regardless of whether they are a beginner, professional, or non-designer. Described as the world’s most complete video-making tool, Animaker is easy and fun to use. And it’s also free, with the option of upgrading to different plans.

There are plenty of formats to choose from: animation, live-action videos, explainer videos, slideshow videos, advertisement videos, or different videos adapted for social media networks.

The platform makes use of simple drag-and-drop technology, as well as numerous ready-made templates and stock videos and photos. The option of adding music to your video is also available.

animaker

  1. Easel.ly
    Infographics are an important part of your content strategy, and Easel.ly is aware of that.

With Easel.ly, you can turn your data into an attention-grabbing infographic that will bring you the desired results. These results include getting more engagement from your audience, increasing your sales, and even improving communication.

Choose your infographic from a library of templates, customize it as desired, by using icons, charts, or images, and then simply download it in the preferred format.

easel.ly

  1. Make a Meme
    Sometimes, memes can express what words can’t. Memes have been designed to be humorous and to help your audience relate to certain situations.

It’s also true that sometimes, the memes you find on the Internet won’t express exactly what you want. That is why you need an app that helps you create your own memes.

Make a Meme is a free app, where you can simply upload an image, add the top and bottom text and make the meme. Make a Meme is also very easy to use.

There is also an app available on the app store, so make sure you check that one out too.

makeameme

  1. Awesome Screenshot
    Awesome Screenshot is a Chrome extension that you can add to your browser for free.

Awesome Screenshot is a great tool to use for taking screenshots, as well as recording videos. Once you’ve taken your screenshot, you can annotate it with different editing options, and then share it with your team members.

If you’re recording videos, you can record both screen and camera, and also connect with tools such as Trello or Slack. You can save your videos to your own computer or share them with your team members without the need of too many clicks.

awesomescreenshot

Bonus: Content Distribution for Your Posts
Once you have your social media content ready, make sure to share it with a social media management tool such as SocialBee.

Wondering what you can do with a tool such as SocialBee?

Here are a few things you can do:

create and schedule posts
customize your posts for any of your social media accounts
post your content on all your accounts from the same content editor
Social media marketing has never been easier, and if you’re curious to find out more, you can start a 14-day free trial, no credit card required.

create-posts
Create a post, customize it for each social media platform and post it on all your accounts from the same content editor.

Start your 14-day free trial and test it yourself!

Get Ready to Enhance Your Digital Content
Coming up with engaging digital content shouldn’t be a tedious task. Nowadays, there is an app, platform, or tool that’s been designed to help professionals, and even beginners and non-designers.

Depending on your business needs, you can choose from visual content creation apps, mobile apps, content creation for video clips, and even pick the ones that offer free downloads.

However, it’s not just about creating the content. Once you’ve put together that beautiful video, it’s only fair to share it with the rest of the world with the help of a social media management tool.

best apps for video content creation

According to Wyzowl’s 2020 State of Video Marketing report, 92 percent of marketers who use video say that it’s an important part of their marketing strategy.

There are many good reasons for that. Videos help increase traffic and sales, reduce support queries, and help users understand our products and services better. But creating and editing videos can be an expensive and time-consuming process. We understand that as we create many videos for social media, too.

To make the work easier for you, I’ve compiled a list of the best free video editing software that’ll make putting videos together easier and more affordable plus – several of them don’t put a watermark on your videos!

Tip: Did you know that you can schedule social media videos with Buffer? Read more below.

  1. Headliner
    Headliner might be the easiest way to create a video with captions. (Remember that designing for sound off is key for social videos!)

video editing software
With Headliner, you can upload a video and let it automatically transcribe the audio into captions or create a video simply by uploading an article or an audio file. You can also upload or search for images, videos, and GIFs to be added to your video.

Works with: iOS, Android, Web

Price: Free; $9.99 per month or $79.99 per year from the Basic tier

  1. Clipchamp Create
    Clipchamp Create is one of the most generous free online video editing tools I’ve found in my research. The free plan lets you create unlimited video projects, gives you access to all basic editing tools, and allows you to export your videos in 480p output resolution without a watermark! (There’ll be a watermark if you use the stock footage, which is reasonable.)

video editing
You could upgrade to Premium or higher to gain access to their stock library and to download your videos at better resolutions.

Clipchamp also provides a few other video tools, such as a video converter, video compressor, and webcam recorder.

Works with: iOS, Web

Price: Free; $9 per month to upgrade to Premium

  1. Quik by GoPro
    GoPro has two free video editing apps for creating and sharing content from your smartphone and GoPro devices. (It doesn’t have to be GoPro footage at all, and the videos created won’t have any watermark!)

online editing
Quik is the simpler of the two, which aims to let you create videos with minimal effort. As GoPro stated, “it automatically analyzes your footage to find the best moments, adds beautiful transitions and effects, and syncs it all to the beat of the music.” (Mindblown!)

Works with: iOS, Android

Price: Free

  1. Splice by GoPro
    Splice is the other video editing app by GoPro. According to GoPro, Splice ‘puts the power of a professional desktop editor at your fingertips.’

online video editing
You can select transition style, trim your footage, add text, change the video speed, and more. Splice also provides a huge library of free soundtracks for your videos.

Works with: iOS, Android

Price: Free

  1. Canva
    Canva is well-known for its design and photo-editing capabilities, but a more recent addition is its video creation and editing features.

video editing software
With Canva, you can edit your videos using a variety of templates and access to a library of images, music and more.

Works with: iOS, Android, Web

Price: Free; $12.99 per month for the Pro upgrade

  1. FilmoraGo
    Wondershare FilmoraGo is such a comprehensive video editor app that you might feel like you are editing your videos on your desktop.

online video editing
Besides the usual features such as themes, text, and transitions, it also offers a range of video editing features — trim/split, ratio/crop, speed control, reverse, voice-over, audio mixer, and picture-in-picture. It’s amazing that FilmoraGo is free and it doesn’t add a watermark or limit the length of your videos.

Works with: iOS, Android, Mac, Windows

Price: Free for Mobile; Starts at $49.99 per year for additional desktop features

  1. Typito
    Typito is another drag-and-drop online video editor with a great free plan. An interesting unique feature Typito has is the ability to add a branded banner on your video. This will allow your audience to easily recognize your videos on social media.

Typito also lets you resize your video in seven different sizes with a click. The downside to this tool is that all videos are watermarked, which you can only remove if you upgrade to their Solo plan.

Works with: Web

Price: Free; $12.99 per month for the Pro upgrade

  1. Adobe Creative Cloud Express
    Adobe Creative Cloud Express (formerly Adobe Spark) provides multiple storyboards, layouts, and themes to help you put together amazing videos. You can access all the features for free!

The only catch is there will be a tiny watermark in the bottom-right corner of your videos. (If you are already paying for Adobe Creative Cloud, you’ll have access to Creative Cloud Express’ premium features, including removing the watermark.)

Works with: iOS, Android, Web

Price: Free; $9.99 per month for the Premium plan

  1. Kapwing Video Montage Maker
    Kapwing created an awesome free video montage maker for combining videos, images, and GIFs into a video slideshow.

While it doesn’t come with many editing features, it is quite easy to use and allows you to create square, vertical, and horizontal videos. The videos will have a watermark, which can be removed with a subscription.

Works with: Android, Web

Price: Free; $24 per month or $192 per year for the Pro upgrade

  1. Wave.video by Animatron
    Wave.video is an online drag-and-drop social media video maker. You can even resize your videos (vertical, horizontal, square) in just a click to create videos ideal for each social media platform.

On its free plan, you can create up to 10 videos and export them up to two-minute-long each in standard definition quality. The videos will have the Wave.video watermark. Also, you can upload only 10 video clips, 20 images, and 10 audio files (up to 500MB each). You could also use their stock videos, images, and audio files but they do come at an additional cost.

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Buffer is the all-you-need social media toolkit that lets you focus on doing what you love for your business.

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Works with: Web

Price: Free; $20 per month or $192 per year for the Streamer plan

  1. Soapbox by Wistia
    Soapbox is a Chrome extension that lets you record, edit, share, and (even!) measure presentation videos. It records both your screen and your webcam simultaneously, which will then allow you to have a “split screen” view of both you and your screen in your video.

On the free plan, you can create unlimited videos, add a link to the end of your video, customize your player color, and generate a unique thumbnail. Downloading your videos, tracking engagement, and other advanced features are included in the $300 per year plan.

Works with: Web

Price: Free; $300 per year to upgrade

  1. Biteable
    Biteable is an online video maker for social media videos, ads, slideshows, and more. Videos created with the free plan will have a watermark and can only be embedded or shared via a Biteable link. You also cannot upload your own video clips on the free plan.

To download your videos and get access to more features, such as 85,000 extra stock videos, video privacy, and more, you can upgrade to their Pro plan.

Works with: Web

Price: Free; $99 per month or $588 per year for the Pro plan

  1. Movavi Video Editor Clips
    Movavi Video Editor Clips is a video editing app for both iOS and Android devices. Unlike many other mobile video editors, it lets you create videos of four aspect ratios – square (1:1), vertical for Instagram Stories (9:16), vertical (4:5), and widescreen (16:9).

On the free version, videos do come with a watermark. The subscription, starting at $1.99 per month, lets you remove the watermark, add custom company logos to your videos, add animated stickers for Instagram Stories videos, and enjoy new features for free.

Movavi also has a desktop video editing software, Movavi Video Editor, starting at $49.95.

Works with: Web

Price: Free; $99 per month or $588 per year for the Pro plan

  1. CapCut
    CapCut is a free video editing app from the company that created TikTok, ByteDance. As a result, it’s very much created for editing mobile videos in the familiar portrait format of social apps.

Editing with CapCut gives creators far more control over what they do with their videos than in-app features allow.

Works with: iOS, Android

Price: Free

  1. InShot
    InShot allows you trim, speed up, or add music and filters to video. It’s pretty simple, but also easy to use. It also allows users to edit photos, and create image collages.

Works with: iOS, Android

Price: Free; $2.99 to remove ads and watermarks

  1. VidLab
    VidLab is a free multi-track video editing app, which allows you to easily add and adjust text, images, music, and audio recording. You can pay to remove watermarks and unlock all features such as extra video effects, sound effects, fonts, and more.

Works with: iOS

Price: Free; $1.99 to remove watermarks and $5.99 to unlock all features

  1. Animaker
    Animaker is an online tool for creating animated videos. I might classify Animaker more as a video maker than a video editor. But it does let you upload your own images and audio files to be used in the animated videos.

On the free plan, videos will have a watermark and can only be published to YouTube or Facebook (and not be downloaded). Their paid plan starts at $19 per month.

Works with: Web

Price: Free; $20 per month or $120 per year for the Basic plan

  1. iMovie
    If you are a Mac user, consider giving iMovie a try. It offers many advanced video editing features, which most online video editors don’t provide, for free! And with the mobile app, you can edit your videos on your Mac, iPhone, and iPad.

Works with: All Apple devices

Price: Free

  1. Windows Movie Maker
    No worries if you are not a Mac user – Microsoft also provides video editing software for Windows users for free.

Source
Works with: Windows devices

Price: Free

Schedule your social media videos
We know that creating and editing social media videos takes a lot of time and effort. We are thrilled at the opportunity to streamline the process for you. With Buffer, you’ll be able to schedule videos to Facebook, Twitter, Instagram, and TikTok (with Reminders).

Conclusion

Let us know your thoughts in the comment section below.

Check out other publications to gain access to more digital resources if you are just starting out with Flux Resource.
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