Social media marketing tools can be a great way to start a business or brand. The problem is, there are so many different tools out there, it can be hard to know which one is the best fit for your specific needs.
We’ve taken some time to review all of the most popular social media marketing tools on the market, and we’ve found that there are three main categories:
-Social media management platforms. These platforms allow you to manage multiple accounts across multiple platforms, such as Facebook and Instagram.
-Social media advertising platforms. These platforms allow you to run campaigns, including ads, across multiple platforms at once (like Facebook Ads).
-Social media analytics tools. These tools allow you to see how well your social media efforts are working by providing analytics data on engagement and reach.
Article On Social Media Marketing Tools
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Latest social media marketing articles in 2022
Browse the best social media marketing articles on latest strategies, trends, various tools and ideas for marketers. Read our thought leadership articles on best practices to stay up to date on social media marketing trends in 2022.
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Social Media Marketing
5 Steps to Grow Your Twitter Account Organically
With the rapid shift to digitization following COVID-19, strengthening your social media presence is more important than ever. With over 300 million daily users, Twitter is an incredibly powerful platform for businesses to connect, engage and influence their audience on …
social media strategy
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Social Media Marketing
The Ultimate Guide To Create A Social Media Strategy For Small Businesses
The corporate world has seen a huge growth spike in the past two decades. There are numerous factors that have given such a tremendous rise to businesses worldwide. People have utilized various tools and platforms to showcase their business, promoting …
How Much to Charge for Social Media Management
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Digital Marketing
How Much to Charge for Social Media Management
With more businesses moving over to the online domain, there are plenty of companies needing help with their social media channels. Maintaining regular content, interactions with customers, and building a following on any social media platform is difficult. Whether you …
effective-b2b-communication-on-tiktok
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Social Media Marketing
Best Tips for Effective B2B Communication on TikTok
What makes effective business-to-business (B2B) communication on TikTok? To answer this question, you first need to understand what B2B marketing really is and how businesses use TikTok day-to-day. Business-to-consumer (B2C) marketing is also an essential concept that you should consider …
how-to-create-a-successful-social-media-marketing-strategy
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Social Media Marketing
How to Create a Successful Social Media Marketing Strategy in 2022?
Social media is one of the most important tools a business can use to connect with their customers and promote products and services. But, with so many platforms available, it can be challenging to know where to focus your social …
how-to-use-pinterest-for-social-media-marketing-in-2022
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Social Media Marketing
How to Use Pinterest for Social Media Marketing in 2022
Staying ahead of the curve with social media tactics in 2022 can mean the difference between a sales and no sale, a follow and no follow, alike, and… well, you get the picture. If you’re using Pinterest to market your …
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Social Media Marketing
Key Steps in Developing a Social Media Strategy
For many companies, social networking has become a must-have tool. But, are these businesses utilizing social media to its greatest potential? Creating a profile and publishing random material and content every now and then is no longer sufficient. It actually …
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Social Media Marketing
TikTok Allows 10-Minute Videos Now: The New TikTok Update
TikTok announced this month that it’s updating the maximum length of videos on its platform from three minutes to ten. Sophia Cohen, Head of Influencer Marketing at Moburst, discusses some of the recent changes made to the TikTok platform. What …
Benefits of Pinterest for Business
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Social Media Marketing
Benefits of Pinterest for Business in the 2022
With over 400 million active users and growth steadily increasing by 37% year-over-year, Pinterest provides incredible opportunities to grow your business by showcasing your brand to potential new customers, increasing traffic to your website, and highlighting products to drive sales. …
how-to-choose-the-perfect-social-media-agency
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Social Media Marketing
How to Choose the Perfect Social Media Agency
To those who are new to the sector, exploring the social media agency landscape can seem daunting to say the least. Google ‘best social media agencies’ and you are given around 4,130,000,000 results to sift through – don’t bother checking
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