Selling furniture online can be a difficult task. There are very few reliable furniture websites that sell what you need at a price you want. If you want to sell your furniture online, there are a few things you need to know about. You need to know how to increase conversions, how to qualify leads and how to avoid fraud. These five apps will help you to make your online furniture mission a complete success.
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Furniture Shopping Apps
10 Best Online Tools That Rule the Market
Furniture shopping apps development is one of the main reasons why furniture retailers saw an epic boom in sales. According to IBISworld, the platform providing researched business data, the Online Office Furniture Sales industry has increased the overall profit to 14B over the five years to 2018. Such giant furniture corporations keeping the largest share in the industry, such as Williams-Sonoma Inc. and Overstock.com, have already implemented the shopping via their own applications. This step has made a huge shift in the way the business sells furniture in general.
For customers, it means superior convenience of use, bigger market, and diversity of goods. Furniture Manufacturers and Marketers find it cost-effective due to the expenses decrease in the chain ‘product-buyer’. In other words, when selling the products via an app, there’s no need in a brick-and-mortar furniture store as in-between.
The success of sales is now defined by in-app customer experience. Without leaving home, one can get any information they need via Live Chat, look through all the items, and assess real dimensions. Moreover, implemented AR, virtual staging and other CG services allow customers to project a selected item on their current interior design. That way, prospects understand straight away if they should buy it. Such immediate gratification is a solid competitive advantage of any furniture retailer selling through the application.
Regarding this aspect, here are the top 10 furniture shopping apps that stand out amongst the competitors in the industry.
1. Pepperly
Pepperly App for Online Shopping
Available on Google Play and App Store
The app offers about 95K products of more than 37 brands. It is well-structured and organized. Thus, a buyer can browse such categories as Furniture, Living, Bedroom, Kids Room, Mattresses and Bedding as well as find separate items from Decor, Lighting, Homeware and Interior Design.
A design geek will definitely love the sections on what’s popular and cool in furniture, featured collections, shopping by style and other goodies. But the icing on the cake is the 3D View feature. When choosing it, the buyer gets a 3D model of the product allowing to examine it from all the angles in slow motion.
Moreover, one can see any selected item in the context of their own room interior. By enabling the cam of the phone, the app allows its live integration into one’s living space. A customer can drag the object to move it around, pitch it, customize the size, and alter the colors.
2. Wayfair
Wayfair Apps for Gadgets
Available on App Store
Wayfair Inc. is a giant e-commerce company selling more than 7M products across 5 websites. In the Instagram era with “visually spoilt viewers’, the company has emerged as a leader among its peers. It has offered colossal selections for home decor via online furniture stores and a Wayfair app.
The application contains a revolutionary 3D View in Room feature to select and compare the items. So, a customer can view real-sized versions of products incorporated into a certain room’s design and decide on a purchase straight away.
Buyers can also shop entire looks provided by go-to designers or use a Room Planner tool to arrange furniture and create a perfect space to their own taste.
3. IKEA Place
Ikea Place AR App
Available on App Store
IKEA is the largest furniture company in the world selling affordable household items through 400 stores around the world. When surfing the interior designs on the site, one might want to live in that reality. Little do they know that the company uses 3D renders, which is as photorealistic as real photos, to cover 75% of the products presentation.
Moreover, IKEA went further with 3D and created an augmented reality Place app. So, a user can handpick a few items or make a room set and virtually place their scalable 3D models in their abode at once. For example, with this technology it’s clearer if the combination with a lounge couch and a torchiere fits into a specific living room design.
Also, if a user creates a profile and has a history of viewed objects in AR, the app offers personalized collections, new products, and interior suggestions in a “For You” feed.
4. Overstock
Furniture Retail Platform Overstock
Available on Google Play
Overstock.com, Inc. is one of the biggest online retailers in the USA and worldwide. The company sells furniture, home decor items, and handcrafted art pieces via its websites and the app. There are also other non-furniture-related directions.
The Overstock.com app allows buyers to use AR modeling to see how furniture and decor elements will blend in the entire home design. Photorealistic 3D models convey the exact texture, size, and functionality of the products.
Like many furniture shopping apps, this one also provides a unique in-app experience – exclusive coupons and offers, shopping recommendations, Club O account-related perks, access with Touch ID, and so on.
5. Zara Home
Zara Home App for Online Shopping
Available on Google Play
Good news for Zara fans – they can also buy furniture and home decorations from a favorite brand. What strikes in the app is super easy and enjoyable navigation. It’s literally impossible to get confused when surveying the sections.
The company uses 3D product models to demonstrate the products and the context of their daily use. For example, a prospect can see a three-leg pot stand independently and full of flowers next to the same color tiled wall. Herewith, the antique effect of the stand is well kept thanks to the 3D technology.
Also, each item comes with an individual, interesting description. Additional signature features of the app are innovative voice search and contactless payment which definitely make it unique amongst furniture shopping apps.
6. Westwing Home and Living
Westwing Home and Living App
Available on Google Play
It is the most famous shopping club in Germany selling handpicked furniture, home accessories, textiles and so on. Westwing offers huge discounts – up to 70% – every day only to the members who already number 3.2M users.
The app has been featured by local TV channels and magazines such as Elle Decoration and Wohnidee. Many go-to designers refer to it due to its ultra-modern content enhanced with high-resolution images, 3D renders, and built-in zoom feature.
7. Urban Ladder
Urban Ladder Online Shopping App
Available on App Store and Google Play
This app just pleases the eye with a diversity of stylish and contemporary interior variations. With this tool, it is possible to furnish the home from scratch without going somewhere else since there are more than 5K furniture and home decor designs in it.
Prospects can find customized recommendations based on search history, pinch and zoom features to examine the items closely, reviews from customers, offers and deals. There’s also helpful content, such as How-to guides and DIY tutorials.
As furniture shopping apps listed before, this one also uses 3D models to demonstrate the products’ ideal integration into the home design as well as to show them in every small detail. Thus, one can view the tiny rivets with an antique finish of Barra upholstered bed as if it were in front of them.
8. City Furniture Shop
City Furntiure Shop App
Available on Google Play
When downloading the app, the first thing that draws attention is how well the app is organized. It offers the sections that everyone will find interesting, such as Concepts, Story, and History.
The Concepts contain creative ultra-modern design solutions from 5 brands. The Story is all about news and deals shareable to social media. As for History, if someone wants to know when it all started, this section is exactly about it.
Speaking of the shopping, if someone wants to buy an $1840 Cassius Deluxe Sofa, its 3D model will certainly help understand its size, usability, texture, etc. Moreover, it’s also possible to send the image to a friend to ask for another opinion.
9. MyFOA
MyFOA Shopping Platform
Available on Google Play
Furniture shopping apps are often used as digital tools of already existing furniture companies. So does FOAGroup.com. It has already implemented a 3D View product presentation on its official website.
The app, however, still uses high-resolution images. Some furniture pieces are shown only on one photo and look like a part of the overall design. It leaves the thought of missing something since there’s no zooming or all-around viewing. Besides providing a solid number of design plans, MyFOA needs to catch up with the company’s website in terms of visual presentation of the goods.
10. CS Chan
CS Chan Furniture Online Store
Available on Google Play
Everything is crystal clear about this app. Because of its easy structure, it can host a huge variety of furniture pieces. They are categorized by departments, such as Dining Room, Kids Room, Study Room, etc. A user can compare the items and add them to a Wish List.
Despite such simplicity, CS Chan exposes 3D models of the products, one for each item. It provides the general idea of how it can be used but does not focus on its particular details. The sizes are indicated below for a better understanding of dimensions.
Nowadays a lot of online retailers create furniture shopping apps as another effective marketing channel to skyrocket the sales. Thus, they need to get a competitive edge on the market. Besides the partnership with brands, outstanding design studios, and well-known designers, it is exactly a 3D visualization that helps highlight the company’s signature features and advantages. The technology conveys precisely what a potential buyer needs to know about the object – real metrics, texture, colors as well as how it will look if integrated into their home interior.
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Want to give 3D technologies a try for your online retailing app? Go for our product modeling services right now and increase your in-app sales significantly.
Valerie Adams
Content Writer, Editor
Valerie loves writing about CGI in advertising, product design development, and swears by 3D printing technology. In her free time, she enjoys attending music festivals and art events around Europe.
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H.G. BAVA
H.G. BAVAsays:
08.05.2021 at 05:05
Thank you for sharing information !
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