No need to look around for a mobile app for your E-commerce business. We have listed down top apps which will help you in marketing and selling of your products. The apps are grouped in three categories
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BEST APPS FOR ECOMMERCE BUSINESS
When you first start your eCommerce business there are many opportunities out there to help your business grow faster. It’s been proven over time that the division of labour and specialization on one single thing that can significantly increase overall efficiency. One great advantage of the ecommerce revolution booming in recent years is that you don’t need to hire a team of specialists. Choose the best apps instead! It’s an enourmously cheaper and easier option compared to looking for the right employees. Stay independent, follow your passion and focus on what makes you great.
These apps are designed to be very user-friendly. With easy integrations you can usually run many of these apps whithin a few minutes and no programming required. All the information is simply explained and beautifully displayed. Everything is set just perfectly to help you make informed decisions.
So, what are the must-have apps for your online business.
- Referral Candy
Reward your customers for spreading the word
Referral Candy is a referral tool for online stores coming with a smart and effective way of increasing awareness of your eCommerce store. It engages online stores’ customers to share the link with their friends as a direct recommendation of the product. They are motivated by getting a (multiple) discounts on their next purchase.
98% of merchants rely on referrals to create new business…
…3% of them have an actual strategy for generating referrals.
How Referral Candy works?
After your customer purchases, he receives a coupon code with a link generated by Referral Candy. When he shares it with his friends and they shop in your store afterward, they get the discount and the original customer is rewarded for each purchase made. That’s a great win-win situation for all participants.
Referral Candy helps increase the word of mouth by rewarding customers.
How Referral Candy helps your business?
How better to get recommendations than from your own customers? In average, recommendations from existing customers can bring up to 60% of new customers. Though it costs you money when you offer multiple discounts and you also pay for the plugin, it definitely pays off! It brings you many benefits at once. It increases both sales and the average order value. It’s in human psychology to spend more when offered a discount or free shipping. It’s also a great acquisition strategy and works well for retaining current customers and engaging new ones. - Recommendify
Find and advise related products
Recommendify is plugin for (Shopify) online stores that analyzes which products are most often bought together. It allows you to provide precise cross-selling based on other customers’ experience and increase the sales up to 20%.
How the algorithm works
It browses order history and matches similiar purchasing patterns together. The result is a combination of products to offer to visitors. You can also set the recommended products manually in case you need to clear your stock.
How Recommendify helps your business
Identify the products which sold well in the last month and show what’s hot right now. You can place them on any page so that visitors easily stumble upon them. Putting them on the hompege works pretty well. This kick-starts the process of filling your visitors’ shopping carts. If they don’t buy the related products right away, remind them via an email offer. Offer them a limited-time coupon to encourage them to make a quicker decision and purchase.
Recommendify starts at $24.95 per month for merchants with up to 500 products. Not using Recommendify means leaving money on the table by missing out sales.
Recommendify finds related product that may interest your visitors. - Intercom
Simple communication with your customer
Communication is the key, they say. If you run your online store you should do your best to make up what your customers miss by coming to a brick-and-mortar store. It’s the human touch, customer care and support. Intercom is a messaging app that makes communication with your customers easy.
It allows you to enrich your products by enhancing the services of sales, marketing and support.
How it works?
Create an account and start having conversations with your customers. Intercom offers interactive chat windows, an emailing tool for creating beautiful emails, and a collaborative helpdesk to acquire and engage customers as well as solve their problems. Communication with customers is simple, personal, fun and effective.
How can Intercom help your business?
Being available anytime for your visitors’ needs becomes easy. They can reach out to you immediately with their issues and you can help. You have the power to talk directly to your customer what often leads to successful conversion. If you’re offline, they can leave you a message and get an automated answer that you will get back to them as soon as possible.
You can get inspired by what problems they deal with and create content that interests them. Intercom gives you a complete report of your subscribers’ activity – the open and click rates and percentage of users reaching the goals that you set. It also enables you to send targeted messages based on their behaviour in your store and drive more sales.
Intercom helps you to deliver the rigth message in the right time. - MonkeyData
Analyze your data in one place
Watching your data analytics is an absolute necessity. It’s a valuable source of information to help guide your decisions. Data gives you a review of your marketing activities and their impact on your online store’s performance. All your effort is ineffective if you can’t say what action caused the results. Gathering data is one thing, but it’s not always easy to understand it is telling you. That’s where MonkeyData comes into play. It’s an analytical tool for online stores that analyzes all your data in one place – your sales channels and marketing sources. The results are shown in clear dashboards to help you understand how your business is performing.
How MonkeyData works?
Connect your store with one click and the program starts to download data from all the sources you connect – your online store, Google Analytics, PPC, social media, emailing tools and much more. MonkeyData has integrations for fifteen popular online store platforms (which is the most among all ecommerce analytics apps) and is able to connect any type of online store with custom integrations (these take a bit longer and require some work from MonkeyData’s development team, but they can be done).
What happens next? Within a few minutes you can see the daily orders and revenue from all your sales channels, total orders and revenue this month compared to the previous month and the same month last year.
You can see the details of your customers, products, orders, shipping and payments.
MonkeyData analyzes all of your data and presents to you in a way that allows you to take action and improve your business. It gives data comparisons over different time periods so you can identify deviations in your metrics and plan campaigns effectively. Real-time data tells you what is going on in your online store at that very moment. Compare the money you invest with money you earn from each channel. You will appreciate this app especially if you do business through multiple channels. MonkeyData now analyzes eBay and Amazon data as well. Track the most important metrics and KPIs, make informed decisions to help grow your business.
- Kit
Your virtual marketing employee
Running your own business keeps you pretty busy. There are so many things that need to be done and you are likely thinking of other ideas that you just don’t have the time to act on right now. Having a good assistant might help you reach your goals faster than the with a whole team of employees. Kit is an eCommerce guide and assistant in one app. It helps online stores’ owners grow their businesses and be more effective with their marketing.
How Kit works?
Kit, as your assistant, communicates with you mostly through Facebook Messenger and SMS texts in 17 countries around the world. It monitors your store helps you get the important things done.
How Kit helps your busines?
First, it helps you set your goals step by step – from your sale to consistently growing monthly revenue. Then, Kit can help by actually doing some of the work for you. It…
– creates Facebook and Instagram ads
– takes care of posting Facebook updates to drive customer engagement
– promotes new or back-in-stock products to customers
– sends “thank you” emails to generate repeat purchases
– generates quick reports to inform you about the sales performance
Kit saves you time and frees you up to run other aspects of your business.
Conclusion
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