Marketing is a very important aspect of any business. With social media coming into play, most businesses focus on gaining organic traffic to their blog. Influencer marketing is one such strategy that can help brands in gaining a massive social media following and popularize the brand’s product/service among people.
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Best Apps For Influencers To Make Money 2020
HYPR
Platform(s): Instagram, Facebook, Twitter, YouTube, Pinterest
Since its launch in 2013, Hypr has focused on using a very “data-centric” approach to influencer and brand partnerships.
Unlike many other influencer marketplaces, Hypr provides brands and agencies with in-depth influencer audience demographics in order to help connect them to the right creators for the job.
Hypr has several advanced features, which help brands and influencers to properly evaluate influencers and their audience, including: audience overlap, audience health scores, direct communication with influencers, campaign tracking, and more.
The great thing about Hypr is that creators have a better chance of being matched with relevant brands that share a similar audience base and like-values.
With over 12 million influencers on the platform, Hypr is definitely one of the most comprehensive influencer apps out there.
Ifluenz
Ifluenz app
Platform(s): Instagram
Whether you’re a micro influencer or a super influencer with over 2 million followers, all content creators are welcome at Ifluenz.
In order to join Ifluenz, influencers must have at least 5000 followers, which means that the interface also supports micro influencers.
Ifluenz has over 8000 brands for creators to partner with, including some big names like GoPro, Skinny Mint, Zalando and Kenmore.
One of the biggest differentiators between Ifluenz and other influencer apps is its zero tolerance for fake followers and fraudulent activity.
The platform has an algorithm built into it which looks for irregular activity among their influencers even after they have been accepted to the app.
For example, if an influencer has a big surge in followers, Ifluenz’s algorithm will pick up on it and likely ban the influencer.
Influencers that sign up the app are not charged a subscription fee, and, according to Ifluenz, content creators are paid an average of $420 per post.
Collectively
Platform(s): Instagram, YouTube, Twitter, Facebook, Twitch, Snapchat, Blog
Collectively platform
Collectively operates differently than the other companies on this list. Unlike the others, it doesn’t have a platform.
Collectively is an agency that pairs brands and influencers together when a new campaign comes up and if they feel that the influencer and brand are a good fit for one another.
This means that influencers don’t have to worry about applying to different campaigns. Instead, Collectively does all the work for you.
One of Collectively’s strong suits is that they work with very big brands, which provides digital creators with an opportunity for direct communication with them.
This being said, Collectively also predominantly works with “super” influencers, which means that influencers with smaller audiences may not get as many campaigns.
Tribe
Tribe App
Platform(s): Instagram
Tribe is one of the more popular influencer marketplaces, especially among micro influencers.
Their registration process is simple, however, Influencers can only join Tribe if they have upwards of 3,000 genuine Instagram followers.
All new applicants are put through a vetting process in order to protect Tribe’s brand and agency partners from influencers with fake followers and poor audience engagement.
Once they have been approved, influencers can search from over 10,000 different campaigns, many of which are campaigns with large companies (eg. Dove, Ikea, Domino’s, Land Rover, and more).
When it comes to payouts, Tribe pays its influencers based on the number of followers they have.
As you can see below, creators with over 100,000 followers will earn quite a bit more for their posts than those with 10,000 followers. Feel free to read our in-depth review on Tribe here
Influencer post costs
Grapevine Logic
Grapevine Logic App
Platform(s): Instagram, YouTube, Twitter, Facebook
Although Grapevine caters to digital creators on Instagram, Twitter, and Facebook, it’s probably best suited for YouTubers.
To join Grapevine as an influencer, you need to register with either you YouTube channel, Instagram handle, or both.
YouTubers need to have at least 2000 subscribers to be accepted, whereas Instagram influencers only need a mere 25 followers to join.
Grapevine collects 10% from each campaign you complete, which is quite a large amount. However, most influencer apps will take roughly a 5-10% cut from their influencers’ campaigns (sort of like a referral fee).
AspireIQ
AspireIQ creator platform
Platform(s): Instagram, YouTube, Twitter, Facebook, Twitch, Snapchat, Blog
AspireIQ (formerly known as Revfluence) is one of the easiest influencer apps to use for both brands and influencers.
The application process is super straightforward and takes just seconds to complete.
Although AspireIQ has less brands and influencers than some of the other apps mentioned on this list, it’s still a great resource for influencers.
Revfluence campaigns often involve trading for product instead of payment, which makes it a great platform for influencers that are just starting out, or enjoy creating content for fun on the side.
Similarly to Grapevine, AspireIQ takes a 10% cut from each campaign. So, if a brand pays you $100 for content, AspireIQ will take $10.
Upfluence
Upfluence platform
Platform(s): Instagram, YouTube, Facebook, Twitch, Pinterest, blogs and Twitter.
Upfluence is a cloud-based influencer marketing app that provides great content management and search features to its clients.
Founded in 2013, Upfluence was one of the first influencer platforms to emerge and it still remains one of the most popular today.
There are over 3 million influencers in the Upfluence community, which also makes it one of the largest influencer marketplaces.
As an influencer, the biggest benefit of registering with Upfluence is that the platform allows you to have direct contact with big-name brands (Mercedes-Benz, Perrier-Jouet, Ulysse Nardin, PayPal, and more) and develop long-term relationships with them.
FameBit
FameBit Influencer platform
Platform(s): Instagram, YouTube, Twitter, Facebook, Tumblr
When brands and content creators think of influencer marketplaces and apps, Famebit is usually the first one that comes to mind.
It’s undoubtedly the biggest influencer marketing app with the most campaigns for influencers to choose from.
Firstly, to register as an influencer, you need to have a minimum of 5000 followers on at least one of their supported channels (Instagram, YouTube, Twitter, Facebook or Tumblr).
Once you have been approved by FameBit, you are free to browse thousands of campaigns with brands across various industries.
Creators are paid a minimum of $50 for YouTube content, and $25 for all other content.
These payouts depend on your reach and engagement rate.
The only downside to using FameBit is that it does take longer to submit proposals to brands than on other apps.
Though, this is done deliberately to deter influencers from mass-applying to thousands of campaigns all at once.
We also wrote a review on FameBit which you can read here
Takumi
Takumi Influencer App
Platform(s): Instagram
Over the last few years, Takumi has been making waves in the influencer marketing industry for its unique approach in establishing an influencer marketplace.
Takumi has made it easy for a lot of people to monetize their Instagram accounts and become influencers, even at a small scale.
Best apps for influencers to make money 2021
- The Cirqle
This unique platform allows you to pitch campaign ideas to various brands around the world. This platform helps you build up your online presence and get paid for your efforts. Learn more here.
- Collabor8
If you are just starting out or looking to expand your efforts as an influencer, this app is for you. You can create a profile and connect with a number of brands and people looking to collaborate with influencers. Get the app here for android and iOS.
- IndaHash
This influencers platform allows you to connect with eager brands looking to grow their reach and brand engagement. Influencers will need to meet certain guidelines such as having a certain number of followers, engagement rates, and quality posts. Get started here.
- Influenster
This app sends its community of influencers products to test and review each month. Many of the products are from well-known brands. Check them out here.
- Izea
Izea offers a versatile platform for influencers to connect with brands and bring in more money for the content they create. You can take advantage of the content production and distribution features create more effective marketing strategies or bid on and negotiate with brands looking for influencers. Learn more here.
- REP – Influencer Marketing
This platform allows social media influencers to connect with brands and other influencers to build up their following. They allow can help you connect with businesses and find products to promote on their social media platforms. Get the app from the Apple App store or Login here.
- VYRL
This app helps influencers connect with brands. It helps you find the right brands that fit your personal brand and style. You can also find other influencers to collaborate with. Learn more here.
- Tribe
Tribe is a platform that allows you to create photos and videos to be approved by brands. It is a global platform that connects brands and influencers from around the world. You can find the Tribe app in the Apple App Store or the Google Play Store.
- Obvious.ly
This platform allows brands and influencers to connect and collaborate. Some of the brands they have help match with influencers including Coca-Cola, Lyft, Google, Marie Claire, and many others. Learn more or sign up here.
- ShopandShout
ShopandShout is the ideal marketplace for macro-influencers. There are four easy steps that help you get started working with interested and new brands. All you need to do is shop for a brand or product you want to try, sample the product, create a campaign to share your experience and then you will be scored on the content you create. Learn more here.
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