SEO is all about getting people to visit your website.
For your website to be successful, you need to make sure that you’re using the best SEO software.
We will discuss the importance of using a white label SEO software.
Best White Label Seo Software
We assembled a list of tried-and-trusted white label tools for you to check out:
- Sell SaaS
- WebCEO
- SEMRush
- AuthorityLabs
- DashThis
- SERanking
- BrightLocal
Sell SaaS
At Sell SaaS, we offer a variety of SaaS solutions that you can set up in a minute and start reselling right away. Every product is fully customizable, and you won’t have to worry about the technical aspect of it as we take care of everything backstage. All of our products are lead generation oriented, which means they are perfect for anyone.
If you’re an SEO agency, you may be interested in our domain leads software, which gives you an insight into new websites and domains created each day. This way, you can offer your services to those who are yet to establish their online presence. You get all the contact info of fresh businesses so that you can offer them your SEO software and services before anyone else.
WebCEO
Whether you want an SEO platform for your in-house team or want to resell it to your clients, WebCEO is a great option. It’s one of the oldest white label SEO providers out there, and their reputation speaks for themselves.
With a white label domain feature, you can set a custom domain or subdomain that will host all the useful tools. The tools they offer are numerous and include everything your clients may need, from keyword research to backlink quality check. WebCEO’s integrations include Google Analytics and Google Search Console, so you can tap into massive data sources.
One of the downsides of WebCEO is that it may be expensive for some. They also have a free plan, but it is extremely limited.
SEMRush
SEMRush is a huge collection of SEO tools. They may be one of the best-known SEO tools providers out there. Many people don’t realize that they also have white label options. You don’t even have to read reviews about SEMRush as their reputation is spotless.
SEMRush is great for analytics and reporting because it includes a range of valuable data sources. The dashboards they provide are intuitive and simple to use. There’s no limit to what you can do with their tool kit. You can even spy on the analytics and advertising campaigns of your competitors.
Even their free plan is much better than what many other premium plans offer. Beware that you won’t be able to use a large portion of their best features if you opt for it.
AuthorityLabs
AuthorityLabs offers one of the best analytics tools in the market. If you’re in search of a tool that can provide you with location-based SEO data, AuthorityLabs is a great choice. You can get location-specific data on keywords categorized by city, zip code, and similar.
Their reports and analyses can be fully customized to suit your clients’ needs, from looks to data collection methods. You can also get device-specific data and learn what keywords are used by mobile users.
They offer a 30-day free trial with no strings attached. You can use a full set of features for the plan you choose to test.
DashThis
DashThis is a white label SEO dashboard builder that makes it easy for SEO agencies to present relevant data to their clients. This tool can help you organize your reports and analyses elegantly and in a way that’s easy to read. Everything is customizable. You can brand a dashboard with the logo of your client or your own. You can even have a custom URL.
There is an option to clone your already existing dashboards and apply them to other clients. You can add numerous SEO integrations, such as Google Analytics, Moz, Ahrefs, etc. Apart from SEO-related info, you can add social media, PPC, and other data to your dashboards.
SERanking
SERanking offers a white label cloud-based SEO platform with numerous tools you can present as your own. Everything is completely customizable, and you can even create performance-based invoices for your clients.
You can create automatic or manual reports, perform website audits, compare your website with your competitors, monitor your backlinks, and much more. Another plus is the fact that the SERanking platform integrates with Google Analytics, and they offer their own API. Aside from having many amazing SEO tools and options, it is also super affordable.
BrightLocal
BrightLocal is all about local SEO. If your clients run local businesses or provide location-specific services, BrightLocal has excellent options for them. The tools they offer can help them rank locally.
You can get custom SEO reports and control which data your clients can see. The reports are easily downloadable. BrightLocal also offers review monitoring, which means you can also help your clients take their reputation into their own hands. You can also perform comparative local search analyses so that your clients can stay at the top of their game.
So far, they have limited coverage, catering mostly to businesses in the U.S. and a couple of other countries.
| White label SEO tool | What it offers | Benefits |
| Sell SaaS | SaaS solutions | Fully customizableEasily set upGreat for any kind of business |
| WebCEO | Full SEO platform | Fully customizableGreat integrations |
| SEMRush | Full SEO tool kit | Numerous featuresGreat free planAmazing reports |
| AuthorityLabs | Great SEO analytics tools | Fully customizableLocation-specificDevice-specific |
| DashThis | SEO dashboard builder | Fully customizableNumerous integrationsMany widgets and features |
| SERanking | Cloud-based SEO platform | Fully customizablePerformance-based invoicingA variety of features |
| BrightLocal | Local SEO tools | Location-specificComparative local analyses |
white label lead generation software
1. Constant Contact
Constant Contact is the best and most popular email service provider. You can create lead generation popups and signup forms for your client’s website to get more visitors to sign up for emails.
Constant Contact has an intuitive form builder so you can customize your forms with ease. Plus, you can lighten your workload by setting up autoresponder emails to welcome and engage with subscribers.
To white label the platform, Constant Contact runs a marketing reseller program that lets you set up and manage clients’ email marketing accounts.
Once you sign up, you’ll get access to Constant Contact tools, training, and support to help you get started and set up your business within the platform.
The best part about Constant Contact’s white label solution is its powerful analytics. This gives you solid data about your performance and progress that you can proudly show your clients.
The reseller program is designed to help you increase revenue, attract new clients, and keep clients longer.
Highlights
- Automate lead generation and email marketing
- Add multiple user accounts for ‘Account Manager’ or ‘Campaign Creator’ roles
- Manage all your clients in one place using the Client hub
- Send emails bearing custom branding
- Segment contacts based on purchase activity, website visits, activity and gender
- Reliable support team provides help over live chat, phone, email, and forums
Pricing
Constant Contact start at $20 per month. You need to contact them for pricing on white label and custom branding solutions.
Get started with Constant Contact!
2. Formidable Forms
Formidable Forms is one of the best form builders for WordPress sites. You can collect leads through sign up forms, polls, surveys, quizzes, and much more.
Formidable Forms has really powerful features too like smart conditional logic to show follow-up questions based on responses.
And you can integrate with all popular email providers like Constant Contact, Mailchimp, Aweber, and MailPoet.
Plus, with the Zapier and Hubspot integration, you can automate much of your workflow.
Formidable Forms lets you completely white label the form builder. You can even rename the plugin in your client’s WordPress admin menu.
You can even turn off all form branding, so you’ll never see a “Powered by Formidable Forms” tagline on the web forms you create.
This way, the client will never see the Formidable Forms name inside the dashboard and on the frontend of the website.
Highlights
- Remove all branding and replace it with your own
- Plenty of form templates and a drag and drop builders
- Invisible spam protection
- Reports, graphs, and charts to track performance
- Powerful integrations with email providers and marketing tools
Cost: White label lead generation software features are available in the Formidable basic plan or higher. Pricing starts at $39.50 per year.
Get started with Formidable Forms!
3. ActiveCampaign
ActiveCampaign is an email marketing platform with powerful features to generate leads from your website.
There are 4 types of lead generation campaigns you can add to your site that include inline forms, floating boxes, modal popups, and floating bars.
ActiveCampaign lets you set most of your tasks on autopilot. So, for example, when you capture a lead, ActiveCampaign will:
- notify your team
- tag and segment the lead
- send out a welcome email
- add them to special deals and lists
With this kind of email marketing automation, you can get great results fast with lesser work.
Coming to ActiveCampaign’s white label solution, you can rebrand the entire platform with your own logo and custom domain.
If you’re savvy with coding, you can even use HTML and CSS to make cosmetic branding changes.
ActiveCampaign even lets you rebrand a specific client account. This means you can create a unique dashboard for them to personalize their experience.
Highlights
- Remove all instances of their branding with a single click
- Add custom pre-built templates and automation for clients
- Allow clients to sign into your dashboard through your own website
- Create custom buttons or import your own CSS
- Connect with behind-the-scenes support to answer client queries
Pricing
ActiveCampaign starts at $9 per month. Most of its white label features are in the Enterprise plan that starts at $229 per month.
Get started with ActiveCampaign!
4. Campaign Monitor
Campaign Monitor is a powerful email marketing and lead generation software. It has a simple drag and drop builder to create signup forms and emails.
You can add a branded subscribe button with an embedded signup form on your client’s website. This will help convert online visitors into newsletter subscribers so you can get your client’s a bigger email audience.
Campaign Monitor offers a private label feature that lets you create a single agency account with multiple sub-accounts for your clients.
This makes it easy to manage, track, and grow multiple businesses at the same time.
Also, you get access to powerful analytics that’s easy to view and understand.
It gives you a bird’s eye view of your email marketing performance for all your clients. You can even see the geography, acquisition, and engagement for each campaign.
Highlights
- Create lead generation signup forms and landing pages
- Integrate with powerful lead generation tools like OptinMonster and SumoMe
- Grant access to client dashboard with user roles and permissions
- Create and track invoices with in-app billing management
- Share templates and automations with sub-accounts
- Full analytics suite to track results
Cost: Campaign Monitors pricing depends on the number of email subscribers you have. Plans start at $9 per month for 500 contacts.
Get started with Campaign Monitor!
With that, we’ve covered the popular white label lead generation software in the market. Next, we’ll show you a few powerful lead generation tools that offer custom branding solutions.
Custom Branding Lead Generation Software
White or private labeling allows you to completely replace the original branding with your own. You can create custom dashboards, reports, and operate the tool like it’s your business.
Custom branding solutions, however, give you the power to make quite a few branding changes but there’s no guarantee that your client won’t see some trace of the original branding.
For instance, with OptinMonster, you can turn off the logo on all lead generation campaigns. You can even customize your dashboard and create dedicated folders for clients.
But you won’t be able to hide OptinMonster notifications or links to support.
While these tools are not 100% white label solutions, they’re worth exploring because:
- they’re powerful tools that can get you incredible results
- their custom branding options might just be enough to hide from visitors or clients
Ready? Let’s check out these lead generation tools with custom branding options.
5. OptinMonster
OptinMonster is the most powerful lead generation tool on the market. It lets you create high-converting campaigns like popups, floating bars, inline forms, and slide-ins.
If you’re serious about growing your email lists, Optinmonster is the way to go.
OptinMonster ships with 50+ stunning template designs and a drag and drop builder to set up high-converting lead generation campaigns in minutes. Plus, there are tons of powerful targeting rules and campaign triggers to get visitors to sign up for emails.
OptinMonster doesn’t offer a 100% white label option, but you can even transform the OptinMonster dashboard and add your own custom branding.
You simply need to Enable Custom Branding to see options to change the name, logo, icon, and copyright text. You can even customize the colors to perfectly match your own brand.
Next, you can create sub-accounts and invite new users to collaborate with you on campaigns.
OptinMonster lets you assign different levels of permission to restrict their access as a viewer, author, manager, or admin.
And to stay organized, you can create folders for each client and grant them access only to their respective folder.
Conclusion
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