Best WordPress Plugin For Newsletter

What is the best WordPress plugin for a newsletter?

If you are looking to add a newsletter signup form to your WordPress site, but aren’t sure which plugin to go with, you’re in the right place. We’ve reviewed all the top plugins and done the hard work of putting them side-by-side so that you can make an informed decision.

Best WordPress Plugin For Newsletter

1. Constant Contact

Constant Contact is a service that you can use to build an email list and send out emails. We believe it’s the best email marketing service for small businesses.

Due to the popularity of Constant Contact, leading WordPress form plugins like WPForms, offer built-in integration for Constant Contact, so you can quickly build newsletter subscriber forms.

Constant Contact integration is also available in WPForms free version.

This lets you easily build your email list from your WordPress site while relying on a powerful email deliverability platform of Constant Contact to send emails.

Pros

• Constant Contact itself is a fully-featured email marketing service. It lets you easily create emails using templates. You can segment your list, set up automated emails, and much more.
• If you don’t already have a Constant Contact account, they offer a generous free trial for you to get started.
• There are a lot of third-party plugins like WPForms that offer native integration for Constant Contact.
• Constant Contact comes with excellent support (email, chat, and live phone support).
• You can also integrate Constant Contact with WooCommerce and other eCommerce platforms.

Cons

• Constant Contact email marketing service lacks advanced targeting features that are available in marketing automation platforms like Drip or ConvertKit.

Pricing

The plugin to integrate Constant Contact with WordPress (WPForms Lite) is 100% free.

But you’ll need to use their email marketing service. Constant Contact has a 60-day free trial (no credit-card required). After that their pricing starts as low as $20/month.

WPBeginner users can use our Constant Contact coupon code to get an additional 20% off.

2. OptinMonster

OptinMonster is a popular marketing and popup plugin for WordPress. It lets you create personalized newsletter opt-in forms, so you can grow your email list and convert more abandoning visitors into subscribers.

OptinMonster works with all major email marketing services and popular WordPress newsletter plugins.

Pros

• OptinMonster integrates with lots of different email marketing services, including popular ones like Constant Contact. It also integrates with plugins like Sendinblue and MailPoet.
• You can use OptinMonster’s signature Exit-Intent® technology to create popups that appear as a visitor’s about to leave your site. That way, you won’t interrupt their experience on your site.
• It’s easy to A/B test your sign-up forms to see what headlines, offers, and layouts lead to the best conversion rate.
• You can create segmentation rules to target specific pages on your site. OptinMonster also lets you personalize your newsletter forms based on user’s geolocation, past behavior on site, etc.
• All plans include full access to OptinMonster university training. This is a whole library of plans, checklists, ebooks, guides, webinars, and more to help you grow your email list faster.
• There’s a full money-back guarantee. If you don’t like the software for any reason, cancel within 14 days of purchasing, and you can get a full refund.

Cons

• OptinMonster doesn’t provide the actual mailing list software. You’ll need to join a separate service (such as Constant Contact, Drip, etc.) for this.
• There’s no free version of OptinMonster, and you can’t take a free trial. However, there is a full money-back guarantee.

Pricing

OptinMonster premium plugin costs $9/month (billed annually). You can upgrade to unlock powerful features like geolocation, gamified opt-in forms, and more.

3. HubSpot

HubSpot is a complete all-in-one marketing platform that allows you to set up email newsletters on your WordPress website.

With HubSpot, you get a lot of advanced features including email marketing, CRM, sales tools, automated workflows, website builder, and much more.

Using the HubSpot email marketing feature, you can easily create professional-looking newsletters. It offers a drag and drop editor along with different templates and customization options.

Pros

• HubSpot offers an easy to use drag and drop email editor to create email newsletters in no time.
• It offers multiple templates, layouts, images, call-to-action (CTA) buttons, and other options to customize your newsletters.
• With HubSpot, you can schedule emails ahead of time. The email marketing tool also ensures high email deliverability, so your newsletters don’t end up in the spam folder.
• HubSpot CRM allows you to create personalized experience for each user. You can see where the email subscribers are in the buying stage and automatically serve the latest email subject line, link, CTA, and more.
• It makes it super easy to create drip campaigns, autoresponder, A/B test your email subject lines, and create landing pages.
• HutSpot seamlessly integrates with WordPress, WooCommerce, WPForms, and other premium marketing services.

Cons

• To use advanced features like email automation or A/B testing, you’ll need to upgrade to the premium plan.
• You won’t be able to remove the HubSpot branding in the free version or get access to advanced reporting for your newsletters.

Pricing

HubSpot Email Marketing is available for free and you get to send 2,000 emails per month. For more advanced features, you can upgrade to their premium plan, which starts from $45 per month.

4. Sendinblue

Sendinblue is another email marketing service that we highly recommend. It’s easy to use and has a free plan, as well as a simple plugin that you can add to WordPress.

Along with email marketing, you can also use Sendinblue to send emails through your website. In fact, it’s our top recommendation for the best SMTP email service provider with high email deliverability.

Pros

• The Sendinblue WordPress plugin can be easily installed through your WordPress dashboard. Once you’ve created it, you simply activate it using the API key from your Sendinblue account.
• There’s a completely free plan, where you can send up to 300 emails per day to your newsletter list. You don’t have to enter any credit card details for this.
• The Sendinblue customer service team is helpful and responsive. You can contact them through email or live chat.
• If you’re using WooCommerce, you can use WP Mail SMTP plugin to connect Sendinblue’s SMTP and send your confirmation emails to buyers.
• Within Sendinblue, there’s a range of templates to choose from. All of them are responsive, which means they’ll look good on mobile devices.

Cons

• Sendinblue doesn’t have the range of templates that some other email service providers offer. It also doesn’t have such powerful segmentation and automation options.
• It can be a little fiddly to import your contacts if you’ve already created a mailing list somewhere else.

Pricing

Sendinblue has a completely free plan that you can use for up to 300 emails/day. If you want more, their paid plans start at $25/month. That gives you 40,000 emails each month and no daily sending limits.

5. ConvertKit

ConvertKit is another popular WordPress newsletter plugin in the market. It’s a robust email marketing service that’s used by bloggers, content creators, marketers, and businesses of all sizes.

The plugin is beginner-friendly, and you can easily create a premium newsletter for your WordPress site. It offers an email designer tool that has multiple options to customize your newsletters.

With ConvertKit, creating newsletters is also very easy. It allows you to trigger emails based on user behavior, set up automated funnels, and create customer segments based on where they are in their journey.

Pros

• It’s very easy to use and offers a drag and drop email builder to create beautifully designed newsletters. You can also create branded email templates.
• ConvertKit allows you to create landing pages and email signup forms to capture your subscriber’s email address.
• The email marketing tool ensures high email deliverability and prevents your newsletter from going to the spam folder.
• You can set up email automation with ease using ConvertKit. Simply add tags based on your subscriber’s actions, customize user segments, and send targeted emails based on the customer journey.
• Get stats about your newsletter performance and A/B test email subject lines to improve open rates.
• ConvertKit easily integrates with other marketing platforms OptinMonster, eCommerce platforms like WooCommerce, CRMs, affiliate management tools, and more.

Cons

• The free account has limited features. For instance, you won’t get advanced reporting for your newsletter, automated funnels, or integration with Facebook Custom Audience.
• You won’t get priority support if you sign up for the free account. You’ll be limited to email support, which can take a bit more time if you’re looking to resolve an issue quickly.

Pricing

ConvertKit is available for free with up to 1,000 subscribers. There are premium packages also available with prices starting from $7.50 per month (billed annually).

best free wordpress email subscription plugin

We all know that email distribution speeds up the process of communication with customers. It allows internet marketing professionals to send subscribers newsletters, updates, product recommendations or promotions, and generate sales.

Email marketing tools help you increase subscriber base and profits, outperform competitors, and attract new customers easily and effortlessly. And for automatic email distribution, you must use WordPress plugins. Have a look at some of the best free WordPress email subscription plugins.

1. GetSiteControl

A unique WordPress plugin which includes 6 widgets to get feedback from visitors. Comes with a contact form, social networking buttons, online chat, survey form, alert banners, and options for making announcements. No need to activate all forms at the same time (and scare off visitors). Use them as you see fit to conduct surveys, social media campaigns, etc.

Gives you complete control over how your subscription form looks, as well as where, when, and how it appears on the page. Use ready-made templates for your newsletter. Upload images. Choose your own colour scheme.

The greatest strength of GetSiteControl is its flexible targeting settings. Configure the display of the subscription form according to users’ on-page behaviour, their browser, OS, device, language, referral resource, and even UTM tags.

The free version of the plugin offers several other useful features: colour scheme customisation, position and animation settings, schedule settings, access to important statistics, and full mobile screen adaptability.

2. SumoMe List Builder

Apart from subscription forms, you can add site and social sharing buttons, as well as click map. Format newsletters via 5 different options – standard, scroll, and static forms, horizontal banner (top or bottom), and Sumo’s “trick” form, a full screen pop up at the very start of a visit. Also provides a checkbox, switch, and countdown timer, and ability to set up automatic file downloads from your site.

The free version allows you to collect 500 email addresses, send an automatic message to each new subscriber, basic integration with other email marketing services, and form customisation (colour, size, position).

3. Mailchimp

MailChimp is one of the most popular and dynamic services for generating subscribers and sending emails. Provides a convenient interface for creating segmented mailings, a useful way to prevent your email from landing in spam lists. Allows you to view statistics on campaigns, and set up autoresponders. Use the free version to maintain a database of up to 2,000 subscribers.

4. Icegram

Icegram’s minimalistic design is useful for all email marketing tasks. Just install this plugin on your WordPress site and add notification banners and a form for email addresses. More than 80 ready-made templates are available to help you create your subscription form, including holiday and special occasion themed templates. You just need to insert your text in the form and send newsletters to your targeted audience.

Simplicity is the most important advantage of Icegram as there is no endless list of options for animation, colour scheme settings, design elements, and targeting. With the plugin’s basic version, you can add your own text, change button colour and position, customise specific pages, and time period as per your needs.

5. Weblizar

Weblizar is designed as a lightweight and flexible plugin that’s also great for email marketing. It does slow down your site and create vulnerabilities, which can repel visitors. But it offers all the necessary features and functionalities required for building a large customer base.

6. Newsletter

A useful tool for promoting your website and business. Includes a full-scale email distribution service. Just install the plugin on your website and automate your email marketing efforts, a simple way to increase subscribers.

After installing and activating the plugin, specify email notifications and options according to your needs. You will have a ready-made subscription form. Just add a new field, text or HTML code to the subscription form and place it on your website.

Free version includes several cool features such as convenient drag and drop lettering, no subscriber restrictions, full statistics, integration of the registration form anywhere on your site, custom themes, translations, and compatibility with other WordPress plugins.

7. MailPoet

One of the best WordPress plugins for email marketing activities. SEO professionals can effortlessly announce new live articles, set up automatic emailing, and enable newsletter notifications.

All operations are carried out directly from the platform console, which makes it easier for digital marketers to simplify how they work with their subscriber database. Provides messaging templates, social buttons, theme customisation, and a deferred posting option for new articles.

8. Campaign Monitor

Deserves attention as no HTML knowledge is required. Provides about 70 newsletter templates and a preview option that simplifies editing. Can be integrated with various applications, and makes it easy for SEO professionals to track campaign results.

9. OptinMonster

OptinMonster is a light and fast WordPress plugin that creates stylish and colourful dialogues through forms which can be embedded in side panels or directly into message text – no more boring, monotonous pop-up windows. Assign separate forms and windows for specific pages. A/B test and review statistical reports to track the most effective way to attract subscribers.

10. WP Subscribe

WP Subscribe is a high-quality WordPress plugin, providing full control over how a form appear as well as when it appears during a users’ visit. Full email marketing automation capabilities.

11. Jetpack

A multi-purpose WordPress plugin that can be used to display a pop-up window for both email and newsletter subscriptions. For mail server access, you’ll need to register at Jetpack’s official website. In the main menu, go to “Subscription” which offers several options for the registration of forms. You can place them almost anywhere on your website via widgets or shortcode.
A Jetpack license is included in our managed WordPress hosting packages.

12. Simple Signup Form

Optimise your email marketing efforts with this plugin which offers extensive customisation options. Experiment with appearance and location, and place various interface elements, like text fields and buttons, in a pop-up window.

Conclusion

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