Self-hosted email marketing software is a great option for small businesses that need to send out emails to customers, but don’t want to pay the high price tag of hosted email marketing services.
With self-hosted email marketing software, you can:
-use your own domain name and email address, so that you don’t have to worry about losing your existing domain name or email address if you choose to switch services
-manage everything from one place in your own web browser or mobile device, so there’s no need for any additional apps or programs
-choose from a variety of templates or create custom designs for every message in minutes
Self Hosted Email Marketing Software
Email is one of the ideal points of contact between business and their customers. Clients resort to email these days to communicate their queries or complaints regarding services or products. On the other site, enterprises and businesses use email to advertise and market products among potential customers. Mail marketing software tools are key to achieving optimum utilization of resources when it comes to using email as a way of contact.
Following is a handpicked list of Best Self-Hosted Email Marketing Software Tools, with their popular features and website links. The list contains both Open Source (Free) and Commercial (Paid) software.
Best Self-Hosted Email Marketing Software (Open Source/Paid)
1) MailWizz
MailWizz is a self hosted email marketing software which is written in PHP and MySQL. This application is suitable for both beginners and experts. It provides a detailed overview dashboard that enables you to manage your mails with ease. MailWizz enables you to create an unlimited separate customer account. It allows you to send mass emails to clients with no hassle.
Features:
- Create autoresponders, recurring campaigns, or regular campaigns.
- You can send campaigns based on JSON feeds or external RSS.
- Get detailed reports according to your campaigns and share it with anyone.
- Send your emails with any SMTP server, SparkPost, Amazon SES, MailGun, and more.
- It enables you to import your subscribers from a text file, external database, or CSV file.
- You can create custom fields required for your subscribers.
- This application enables you to manage all your surveys created throughout the system.
2) Campaigns
Campaigns is email marketing software that helps you to increase your sales with no hassle. It enables you to quickly create mail using ready-made templates. This tool allows you to make a personal connection with personalized email campaigns.
Features:
- This software provides you analytics in real time.
- It is integrated with Zoho CRM.
- Enables you to automate your email marketing.
- Offers drag and drop editor.
- Share your campaigns on social media.
3) Interspire
Interspire is the best email marketing softwares. It can be easily used to turn your leads into buyers. Interspire app helps you to create, send, and track emails for marketing. This application is specifically built to automate your follow up marketing. The tool allows you to send personalized email messages to your new leads.
Features:
- This self hosted email marketing application can remove inactive leads from your list.
- It helps you to optimize your click-through rate.
- You can see the complete activity of a lead with event logging.
- The tool has a drag and drop editor that can customize surveys and feedback forms that you can link with your email campaigns.
- This open source email marketing software offers a user-friendly interface to manage your emails.
- You can keep your list up to date with automated bounce processing.
- Interspire software provides easy to read summary report.
4) Sendy
Sendy is one of the best self-hosted email marketing solutions built in PHP. It enables you to send newsletters via Amazon SES (Simple Email Service). This open-source email marketing software offers reports to see the result of every campaign. Sendy automates your marketing by sending bulk emails. Sendy allows you to block emails belonging to certain domains from signing up on your list.
Features:
- It provides campaign builder, automatic bounce handling, reporting, and more.
- You can filter out emails with ease.
- Sendy provides you a notification when someone subscribes to the list.
- This app enables you to create a suppression list of emails.
- This open source email marketing software helps you to clean inactive or unconfirmed subscriber mails.
Link: https://sendy.co/
5) Octeth
Octeth is a self hosted email marketing service that helps you to setup mail series depend on triggers like subscription info or email clicks. This application allows you to create and manage more than one user account with ease. It can identify a bounced email address that you can easily filter from your user list.
Features:
- It provides reports for email opens, clicks, links, invalid emails, and more.
- You can schedule your emails with ease.
- This email marketing platform enables you to know the log of every activity of subscribers.
- It allows you to collect information about your subscriber.
- Octeth has easy to use easy to use subscription form designer.
- You will get email notification whenever subscription or unsubscription occurs.
- It offers a wizard to create your email.
- The tool can be used to publish emails on Facebook, Twitter, MySpace, and more.
Link: https://www2.octeth.com/
6) Mautic
Mautic is a free and open source email marking automation software. It helps you to generate a lead, contact segmentation, marketing campaigns, etc. This application can be installed without any hassle. Mautic provides unlimited customizations, integration, and can be easily extended via API.
Features:
- It is one of the best free self hosted email marketing tools that offers easy to use interface.
- It lets you design and distribute unique themes for emails and landing pages.
- You can manage your campaign with no hassle.
- This open source email marketing software tool allows you to monitor your traffic data.
- You can send personalized emails.
- The tool enables you to customize mobile-friendly email templates.
- It provides real time reports.
- Manage your emails from easy to use dashboard.
- You can track website visitors.
- Provides visual analytics.
- Offers a wide range of CRM tools.
self hosted transactional email
Transactional email reliability is essential as you want to ensure your visitor, a customer receives intended emails on priority. It could be anything, including the following.
Digital assets – if you are offering PDF, eBooks, docs, or any files through email as I use through Thrive Leads.
Site’s activity – if you would like to notify your users when they change the password, register an account, or notify on comments.
Order – to notify for order completion, invoice, thank you letter.
Now you may have an idea why you need this, so let’s see the FREE transactional email service provider list.
Sendinblue
Get 9,000 emails free every month, but the Sendinblue logo is displayed under the free plan. Sendinblue provides real-time statistics to analyze your email performance, including delivered, bounced, opened, clicked.
You can also integrate Sendinblue with WordPress, PrestaShop, Magento & Drupal.
sendinblue
I hope one of the above transactional emails satisfies your requirements.
SendGrid
SendGrid is one of the most popular email platforms used by a giant like UBER, Spotify, Yelp, etc. In the free plan, you get 100 emails every day.
You can integrate and deliver your emails through SMTP or API, and it supports all primary programming platforms like curl, node.js, ruby, python, Go, PHP, Java & c#.
sendgrid
Mailjet
Mailjet is one solution to transactional & marketing emails, and they provide 6,000 emails per month. As standard, you can integrate Mailjet with SMTP or API. It has extensive tracking reports to analyze how your emails are performing, including delivery status and open/click rate.
If you don’t mind spending, you should check out these reliable managed Email APIs to send transactional emails.
FREE Marketing email provider
Do you intend to send a newsletter to your audience?
Email is one of the best ways to have consistent traffic to your website, and if you don’t collect the emails, you should think about it.
If you are looking to play around with a marketing email platform or have fewer subscribers, the following would be a good deal in FREE.
MailChimp
One of the most popular platforms to send a beautiful email to up to 2000 subscribers and 10,000 emails per month in free. MailChimp offers all the features you may need from designing your email, tracking the performance, and integrating with your favorite store like Shopify, woo commerce, Magento, etc.
The email editor is a drag-n-drop, so you don’t need to touch the code.
Mailerlite
Send unlimited emails to up to 1000 subscribers with Mailerlite in the free plan. Design your email in minutes with a drag-n-drop editor or choose from existing templates. The free plan gives you all the features, including tracking reports, click maps, autoresponders, RSS campaigns, A/B split testing, etc.
Campayn
Campayn offers to send an email to 500 contacts with 12,500 sending limits in the free plan. The free plan got basic reporting but not bad to start with. You can import the list from other online mailing list and responsive emails in minutes.
TinyLetter
TinyLetter is a personal newsletter platform for those who don’t need all the business features like MailChimp. It’s an utterly free service by MailChimp, and you will like it if you are looking for a simple email newsletter service.
Omnisend
Send 500 emails free every month with Omnisend.
Starting a campaign is easy with their easy editor, responsive emails, scratch card & personalization. You can integrate Soundest with Privy, Justuno, OptiMonk, Nosto, Shopify, Magento, Prestashop, etc.
Mailjet
Mailjet would be a good alternative to Sendin Blue, which allows you to send 6,000 emails per month free. Mailjet is an all-in-one solution where you create beautiful emails, send them to your audience, and optimize with reports & analytics.
If you need to send more emails or require premium features, then you can check these email marketing platforms. Alternatively, you can also try self-hosted email software.
FREE Hosted email provider
You may not need this if you are on shared hosting like SiteGround because they manage email. However, if you are on VPS like Linode, DO, you need someone who can host your emails.
Zoho Mail
Host your emails with Zoho to send and receive to your @yourdomain.com. In the FREE account, you will get 5 GB per user mailbox & docs storage. You can host one domain, and the great news is there are no ads.
You can access emails on your mobile devices (IOS & Android) and have some of the following features.
Multi-level folders
Drop-n-drop interface
Rules & filters
Threaded view
Anti-spam and anti-virus
CRM integration
And, if you are ready to pay, check out these business email hosting solutions.
I hope the above free email solutions save you a few dollars. Let me know which one you use and your experience.
Conclusion
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