Social Media Marketing Tools York University

Social Media Marketing Tools York University

The social media marketing team at York University uses a variety of tools to manage their accounts. This is the first part in a series that will cover how we use each tool, why we chose it, and how it has helped us grow our audience!

Social Media Marketing Tools York University

The world has gone digital, and that includes the majority of audiences and consumers. Reaching them with the right message, at the right time, requires a personalized, responsive and agile digital marketing strategy. Through this certificate, you will gain the knowledge and tools to become an expert digital marketer. You will develop your curiosity, adaptability and learn how to leverage current trends, allowing you to stay in-tune with consumer needs and deliver the outcomes you define.

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You will develop current knowledge of digital marketing tools, strategies and technical expertise. You will also gain in-depth knowledge in market data and segmentation, campaign planning, web analytics, email marketing and marketing automation. Refine your technical capabilities and learn to utilize SEO (Search Engine Optimization), SEM (Search Engine Marketing), CRM (Customer Relationship Management) communications and PPC (Pay per click) advertising to reach your marketing objectives.

Created in collaboration with industry leaders, this accelerated three-course certificate gives you the opportunity to work on real-world projects and graduate with a portfolio of your best work—all in just six months of online study. You will also develop cross-functional skills like social and emotional intelligence that will be invaluable in your career pursuits.

What You’ll Learn

  • Perform as a strategic digital marketing specialist.
  • Examine emerging digital marketing trends and recommend how they can be used to enhance existing marketing strategies.
  • Map out the customer journey and leverage points of engagement to their digital marketing strategy to attract and retain customers.
  • Increase the quantity and quality of website traffic by using digital marketing channels and advertising tools (e.g. SEO/SEM, social media, display ads, etc.).
  • Make data-driven decisions across all digital platforms by using performance reporting and measurement to guide your marketing strategy.
  • Explore CRM best practices and marketing automation to nurture personalized and impactful engagement with your customers.

york university digital marketing certificate reviews

Is the digital marketing certificate course at York University, Ontario good?

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Micheal Contini, Built 7-figure businesses from the kitchen table.

Answered 3 years ago · Author has 434 answers and 7.5M answer views

Without even looking at the fuckin’ curriculum…

It’s VERY likely (99%) that it’s a complete waste of your money and time.

No one, and yes, I’m going to repeat for all the Jabronis out there….

NO ONE who makes a lot of money in marketing and business, learned the ropes of profiteering in university!

How could they?

The professors likely have never ever run a business themselves.

Hell, some of ’em can’t even tie a shoelace!

So, let’s be clear.

Learn marketing by going into the market yourself.

Did you learn swimming by looking at old men swim?

Of course not.

Go out there and make money.

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Khalida Awan, MBBS Doctor

Answered 3 years ago · Author has 1.2K answers and 215.6K answer views

Skill is important nowadays, every thing is becoming digital,it will be beneficial and you are interested also,so go ahead, just do it.

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Huy Bui, B.Sc from University of Toronto (2011)

Answered 4 years ago · Upvoted by 

Raghad Khalid, Bs Applied Mathematics from York University and 

Jacob Marr, OSSD Public Policy, University of Toronto (2022)

Short answer: It is safe to study there but not recommended to live in the neighborhood, especially in your first year in Toronto.

Long answer:

York University is in the neighbor the Finch and Jane intersection, which is a very high crime neighborhood.

If you take Jane and Finch as the center and draw a circle of radius 3km, York University stays well within it. I attach a Google Map screenshot for your reference.

I have lived at the edge of that circle for a couple of years and I can count numerous horror news in that circle.

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Oorja Rawat, Digital Marketing & Content Specialist

Answered 7 months a56yr5go · Author has 402 answers and 842.9K answer views

Digital Marketing courses in Toronto

Digital marketing has seen massive growth over the past few years, and the scope for digital marketing seems to be exponentially high.

While nothing seems to be predictable due to this pandemic scenario, online learning gives you the flexibility of time and space.

I personally feel that online learning is the best learning method these days, as it assures safety and allows you to learn new skills right from your home with the same experience that you would have in classroom sessions.

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Sanya Malhotra

Answered Nov 30, 2021

In today’s atmosphere of the internet, devices, and technology, Digital Marketing has displayed one of the most passionate industries. It is a very essential ability to have not only for marketing experts but business landlords and entrepreneurs as well. Surprisingly there is a great talent cleft in digital marketing with requests considerably exceeding the quantity. This contributes to an abundance of possibilities for those resembling to subscribe to the domain of online marketing.

Digital marketing programs are in prominent command. As we all comprehend an expansion in internet usage, India

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Ramandeep Kaur, M.S. Computer Science & Digital Marketing, Dalhousie University

Answered Apr 26, 2022

The best way to learn digital marketing is through an online certification course. There are no colleges available in Canada that provide a degree program in digital marketing. Well, digital marketing skills don’t take a long time to master. A student can easily master the digital marketing skill with a course duration of 6 – 7 months. After the course, the student can acquire an internship and gain real experience of the industry.

For graduate degree programs, you can easily enroll for the best digital marketing institute that provides live project training to students.

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Ramandeep Kaur, M.S. Computer Science & Digital Marketing, Dalhousie University

Answered Apr 26, 2022

There are only a few universities in Canada that offer 2 year courses in digital marketing. Some of the universities offer a 1 year program in digital marketing.

The duration of the course will not make you an expert. For higher success in digital marketing, you need quality training and guidance from experienced trainers. The digital marketing master program is available with a 1 year program. There are some best institutes like Digital Marketing Profs advanced digital marketing certification program. They have online as well as offline classes for students and working professionals.

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Gerry U

Answered 8 months ago · Author has 31.6K answers and 73.3M answer views

Is that how all y’all think? Find the easiest program and school to get admitted to?

If you are well-prepared with grades to study in Canada, almost every university will accept you assuming you have a minimum of proof of funds for year 1 tuition and $10,000 for living expenses.

But if you are looking for easy, start with University Canada West. Don’t worry that only a few of their programs qualify for post-graduation work permits and that employers will turn their nose up at your application once they see UCW on your CV.

But it is all about getting PR rather than a good education, so who cares,

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Ron Tal, Attended YorkU at both undergraduate and graduate levels

Answered 6 years ago · Author has 1.5K answers and 3.7M answer views

York University’s “extremely bad reputation” only exists in the fantasies of Canadian high schoolers looking to rationalize one of the most pivotal decisions in their lives thus far.

It’s funny.

When I was graduating in 2003 (a double cohort year) in Ontario, early in my search, I also encountered the claim that York has a bad reputation. One of my classmates even exclaimed that “York is total bullshit, especially for anything to do with computers”. This was interesting for me because I was leaning towards studying either a computer science or an engineering discipline at the time, and I was bar


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