The social media marketing industry is a hotbed of innovation. With new apps and tools coming out every day, it’s hard to keep up with all the changes, much less figure out which ones are worth your time and money.
But we’ve done the hard work for you! We’ve compiled a list of our favorite social media marketing apps for 2020:
Table of Contents
Best Apps For Social Media Marketing 2020
You know the drill! In this post, we break down our favourite social media and content apps that we’ve been using throughout the year. We bring to you the 10 best marketing, social media and content apps for 2022.
Every year, new technologies emerge, making it easier than ever to stay up-to-date.
2022 will be unlike any other year as we continue to adjust to this new worldwide digital way of living and working.
A slew of new firms continue to defy the mould each year and make it into our notorious top 10.
Table of contents:
- SocialBee.io
- Social Boost
- Adzooma
- Cleverly
- Loom
- SaneBox
- OnlyPult
- Oribi
- Sprout Social
- Monday.com
- SocialBee.io
The 10 Best Social Media and Content Apps for 2022 SocialBee
SocialBee is social media on steroids, hence making number 1 spot on the list.
You may get more leads from social media without putting in as much effort with SocialBee. Their simple interface gives you all of the Social Media Management Tools you could possibly imagine.
You can automate your social media posting to all of your favorite networks, allowing you to focus more of your time on the thing that truly matter within your business or marketing strategy.
Workspaces from SocialBee help you to minimise risk by ensuring you don’t post anything on the wrong profiles by accident. Instead of creating a lot of posts on your own and adhering to a made-up schedule, you may create postings with categories in mind.
The category-based, evergreen posting capabilities are what we appreciate the most. This is why SocialBee differs from the competition. This ensures you have the best possible content blend for all of your social
Get started with a 14 day free trial, no cc required: sign up here.
- Social Boost
The 10 Best Social Media and Content Apps for 2022 Social Boost
The most popular Instagram marketing service in 2022 is Social Boost, which employs a team of hand-trained Instagram marketers to manage and grow your account. There are no bots, automation, or false promises here.
Social Boost allows you to grow your Instagram with real followers that will like, comment and engage with your content.
Real Followers: Social Boost attract real followers that like, comment and engage with your content.
Works in 2022: Unlike other services, our growth strategy works flawlessly
Safe & Secure: We don’t use bots or automation. Keeping you 100% compliant with Instagram Terms of Service
Real Instagram Marketers: Our team are hand-picked and trained in the latest Instagram Growth Strategies.
Advanced Optimisation: Our in-house Data Scienist tracks and optimizes your targeting to constantly improve results.
Analytics & Reports: We deliver monthly handmade reports to help your understand your campaigns performance.
Handmade Growth: Our Marketing is done by hand, using real people and real devices.
24/7 Support: We’re customer obsessed! We offer 24/7 live chat to answer any questions!
Click here to get started today with your very own Instagram Marketer. Setup your campaign, you’ll be receiving your first followers within hours!
- Adzooma
The 10 Best Social Media and Content Apps for 2022 Adzooma
Wave goodbye to time-consuming and complicated digital marketing platforms. With Adzooma’s all-in-one platform, online marketing is a breeze.
Connect your accounts to manage, optimise, and automate your campaigns with ease. Then scale up without adding any extra work for you.
Adzooma is packed full of really useful, time and stress saving features to reduce your workload and ensure your advertising always runs smoothly.
Get a clear view of exactly where your business is right now with Adzooma’s business marketing score. Then, follow the step-by-step checklists to improve your score and lay the foundations that will help grow your business via your digital marketing campaigns.
Click here to get started with Adzooma.
- Cleverly
The 10 Best Social Media and Content Apps for 2022 – Cleverly
If you’re using LinkedIN to connect with prospects, you need Cleverly,
Cleverly combines data from thousands of outbound B2B campaigns to deliver verified, customized messages to your ideal clients on LinkedIn — and it’s received positive replies straight to your inbox.
Cleverly uses data from thousands of successful LinkedIn advertising campaigns to target and engage your most qualified decision makers, bringing them straight into your sales funnel.
Build targeted and qualified lists of your ideal prospects on LinkedIn
Write clear and personal cold outreach messages that actually get responses
Send custom messages to hundreds of your ideal prospects every month
You’re instantly notified when leads respond, for you to close the deal
Get started and sign up to Cleverly by clicking this link.
- Loom
Loom – The 10 Best Social Media and Content Apps for 2022
Loom is very high up on our 10 best social media and content apps for 2022. This is a video messaging software that lets you send your message across through instantly shareable videos, ideal for team video conferences, one-on-ones, and training videos.
Loom allows you to simultaneously record your camera, microphone, and desktop while it’s working. After filming is finished, Loom’s cutting-edge technology will allow you to distribute your movie.
You can start recording straight away as soon as you’ve downloaded the Loom extension.
Pay special attention to the Recording Settings that will appear, here you can decide what to capture in your recording:
Screen and Camera: Records your screen and camera
Screen Only: Records just your screen with no camera
Camera Only: Records only your camera
You can get started with Loom for free by clicking this link.
- SaneBox
The 10 Best Social Media and Content Apps for 2022 Sanebox
SaneBox’s intelligent AI technology eliminates unimportant email from your Inbox.
By default, all distractions are sent to SaneLater, but you may further classify them by creating other folders.
SaneBox keeps you up to date on what’s important, so you never miss another meeting invite, project deadline, or customer request.
The SaneMail folder is for emails that you can read when you have some free time.
If you’re not in the “to” line, this message isn’t actionable. SaneCC will assist you in focusing on active items while bulk-processing the FYI emails.
Enjoy a free inbox cleanup and a 14 days free trial of premium features by clicking this link.
- OnlyPult
The 10 Best Social Media and Content Apps for 2022 OnlyPult
Onlypult is the top Instagram posting software, turning anyone into an instant Instagram expert.
Onlypult allows you to monitor and schedule posts for multiple accounts, as well as provide analytics for all of them. It also has a browser extension so you can post while browsing the web.
Posts can be scheduled for any time and they have an auto-publish feature that publishes them according to the selected date and time. You can also add photos or videos to posts that have already been scheduled.
You can also add watermarks and captions to your photos/videos before uploading.
OnlyPult is a paid service that offers a 7-day free trial. Plans start at £4.99/month.
You can get started with a 7 day free trial by clicking this link.
- Oribi
The 10 Best Social Media and Content Apps for 2022 Oribi
Oribi is like having an analytics and data employee in your business, 24 hours a day.
Oribi is your all-in-one Marketing Analytics tool. This software empowers businesses of all sizes to make smarter, data-driven decisions with cutting-edge technology, powerful features, and top-notch optimisation guidance.
Take a peek at what you can expect when using Oribi:
Find and analyse your calls to action and top pages. Know which buttons your visitors press the most, on which sites they perform best, and where you lose them on their journey to convert.
Instead of focusing on data, take a step back and look at the big picture. While Oribi records all of your site’s interactions, you’ll also receive a profile of your most significant events, insights, and trends.
Keep an eye on your most important marketing avenues: Facebook, Google Ads, Instagram, and more. Discover how visitors from these channels behave, analyse channel usage patterns, and see which ones convert the best.
Cross-domain support – Create cross-domain funnels and monitor visitor activity across all of your domains.
Oribi was developed with the express intent of making it easy for you to access your web analytics. With no code, you may create funnels, define primary conversions, and generate reports.
Ready for your own success story? You can sign up to Oribi for free by clicking this link.
If you’ve enjoyed reading this article, then you’d love our Knowledge Hub. Click this link to head over to our Knowledge Hub.
- Sprout Social
The 10 Best Social Media and Content Apps for 2022 Sprout Social
Sprout Social is a powerful, all-in-one social media management platform that helps you to unlock the full potential of social to transform not just your marketing strategy – but every area of your organisation.
Said to be the lead in usability, customer support and satisfaction, ROI and user adoption, Sprout Social is renowned as a top-tier software on all the big review sites.
Sprout Social’s social media publishing, scheduling, and reporting solutions make it easier for you to focus on developing insights-driven strategies that improve your brand by removing the hard work of social networking.
Try Sprout Social for free with a 30-day trial by clicking here.
- Monday.com
The 10 Best Social Media and Content Apps for 2022 Monday.com
Monday.com is a Work Operating System (Work OS) that enables teams to manage projects and workflows with confidence.
It’s a simple, yet intuitive Work OS for teams to design workflows, adapt to changing demands, create transparency, connect collaboratively, and eliminate tedious manual labour. Monday.com makes teamwork possible.
Monday.com has a contemporary and attractive design, and it’s simple to use. Monday.com may be more cost-effective than similar apps depending on the free tier of service and easier subscription alternatives available from comparable services.
Monday.com may remind you of Airtable or Asana if you’re familiar with workplace management applications.
You can get started on Monday.com for free by clicking this link
free marketing apps
As a digital marketer, you know that your role is not limited to brand awareness and hardcore advertising. It involves connecting the brand with the market, boosting online reputation and presence, increasing online visibility, and keeping the brand stay ahead of the competition in every possible way.
To accomplish all these tasks, you need to have a smart solution that minimizes your effort and completes your regular work in the least time. In this article, we have curated some of the best apps for digital marketers that will not only reduce your workload but also boost your efficiency.
The Best Apps for Digital Marketing
There are a lot of solutions on the market. Here’s our list of the best apps for digital marketing. Investing in marketing tools saves you time and money so you can focus on the core of your role as a digital marketer without worry about how you’ll get the job done.
Table of Contents
1- Buffer – For Social Media Management
2- Instapage – For Post-Click Landing Page Optimization
3- Mention – For Identifying Branded Conversations
4- NordPass – To Generate and Store Passwords
5- Google Analytics – To Keep Track Of Your Business Metrics
6- Grammarly – For Error-Free Writing
7- Constant Contact – For Email Marketing
8- Zendesk – For Customer Support
9- Marketo – For Automating Marketing Tasks
10- Crazy Egg – To Measure the Performance of Marketing Efforts
11- Influencity – To Hunt for the Best Influencers
12- Plai – To Track Your Marketing Results
13- PicMonkey – For Visual Editing and Designing
14- SEMrush – For Search Engine Optimization
15- AdRoll – For Retargeting Ad Solution
16- Contently – Developing A Content Marketing Plan
17 – Review Builder – To Get Online Reviews and Monitor Reputation
1- Buffer – For Social Media Management
Buffer is a very well-known app for managing social media profiles. Whether it is sharing stories or branding, Buffer makes everything easy.
The tool is useful when you have a lot of social business profiles to look after. You can schedule your social content in advance and get it published automatically on time.
You can plan and publish your content for Instagram, Facebook, Twitter, Pinterest, and LinkedIn, all from one simple dashboard.
Besides, it helps you with measuring and reporting on the performance of your content. It also allows you to Create, save & organize hashtags to use in your Instagram posts.
2- Instapage – For Post-Click Landing Page Optimization
Instapage helps you improve your website and post-click landing pages. The tool incorporates six products and includes hundreds of features specifically to boost your advertising conversion rates.
It helps you create more relevant, on-brand, and mobile-responsive post-click landing pages for every ad, that too without the help of a developer.
Instapage offers unique landing page experiences for every ad by personalizing the page for the target audience.
You can Optimize your post-click landing pages for higher conversions using A/B and multivariate testing, detailed heatmaps, and robust analytics.
3- Mention – For Identifying Branded Conversations
Mention is a social listening tool to help you capitalize on conversations surrounding your brand. Using the tool, you can search for content related to your business on the web.
The tool is programmed to crawl across 1 billion sources that includes forums, press articles, social media, blogs, and review websites.
Mention is useful in many ways, such as you can understand how your brand is being perceived online by your audience.
You can improve your social media strategy according to the audience insights around your key.
By knowing the trends in conversation, then filtering and analyzing the data, you can quickly draft, schedule, and publish posts from multiple channels.
4- NordPass – To Generate and Store Passwords
NordPass is a tool to keep your online accounts secure. When you have several password-protected accounts, it is an added responsibility to save them from data breaches.
NordPass generates strong, completely random, and impossible to guess passwords. You can select the length of your new password, the symbols to be included, and easily copy your password.
Also, you don’t need to remember your new strong passwords. Keep them safe in a NordPass’s encrypted vault and remember just one password for this vault.
5- Google Analytics – To Keep Track Of Your Business Metrics
You need to track your results if you want to reach your marketing goals. This is where Google Analytics plays a role.
This powerful tool gives you insights into your customer’s steps on your website. For example, you can measure traffic sources and create marketing strategies accordingly.
Similarly, you can check your digital marketing performance by measuring revenue, return on investment (ROI), and return on ad spend (ROAS).
Google Analytics also gives other vital insights like you can tap into aggregated audience demographics like gender, age, and country to understand your audience.
It also allows you to link your Ads account to Analytics and watch your website events turning into ad conversions.
6- Grammarly – For Error-Free Writing
Whether it is an outreach email or marketing posts, you want to avoid typos or grammatical mistakes.
Grammarly is an AI-powered tool that automatically scans your writing for misspellings and grammatical errors. Also, it provides suggestions according to the type of suggestion selected, like audience, formality, domain, and tone, in the beginning.
Moreover, Grammarly offers corrections even while writing on Gmail, Twitter, LinkedIn, and all your other favourite sites
7- Constant Contact – For Email Marketing
Constant Contact allows you to segment your leads and customers to send highly relevant messages. With several integrated features, you can create email marketing campaigns like a pro.
Constant Contact offers a free Email Template Builder for instant use. You can also browse hundreds of mobile-optimized templates for different marketing purposes. Welcome email for new subscribers, triggered email series, contact segmentation, and resend emails to non-openers are a few to name.
Using its easy-to-use editing tools, customize the template as much as you want for a great looking email.
Also, you can track your success with real-time reporting and robust analytics.
8- Zendesk – For Customer Support
Zendesk is the way to provide support to your customers anytime. It adds live chat and messaging support to any app, mobile or website.
Backed up by bots and automation, the software offers rich and modern conversational experiences to the customers.
With Zendesk, you deliver conversational experiences on any channel, including voice, email, social, and self-service.
The Answer Bot is further made smarter with Flow Builder in messaging. The Flow Builder enables you to build AI-powered flows to provide instant answers at all times, including when agents are logged off.
With the flow, it can automatically respond to common customer questions and requests.
9- Marketo – For Automating Marketing Tasks
Marketo is a marketing automation software to automate the process of offering relevant buyer experiences.
Marketo tracks the customer behavior and finds the right audience to engage them by guiding with what they want to know about the product.
You can build and scale automated marketing campaigns across channels with ease. They engage your customers in a personalized way, without any support from IT.
With measure and optimize marketing programs, you can determine how your marketing programs and channels impact your business revenue.
10- Crazy Egg – To Measure the Performance of Marketing Efforts
Without measuring the performance of your marketing efforts, you will never know if your campaigns are producing positive ROI.
Crazyegg is an analytics and data visualization tool that lets you know all the essential questions to measure marketing performance.
Crazyegg provides visual reports and individual session recordings to know your website visitor’s source, their navigating route, and where they are getting stuck. It uses snapshots, heatmaps and recordings to help you make design changes with a specific strategy.
It also provides A/B Testing to know you picked the correct content placement, colour, image, or copy.
11- Influencity – To Hunt for the Best Influencers
Influencity has probably the biggest database of influencers in the world with 70 million influencers available online.
Its robust influencer search engine is fast and provides details of each influencer. You can see complete performance profiles instantly, which includes influencer stats, ranks, tiers, demographics.
You can take the full control of all the info on your influencer collaborations by keeping a tab on them without platform-hopping.
Influencity can personalize your campaign workflow and automate processes based on your needs from a single platform.
Moreover, you also get all-inclusive analytics to improve your performance.
12- Plai – To Track Your Marketing Results
Tracking data by logging into each website is time-consuming. Plai saves your time by combining analytics reports from Google Ads, Google Analytics, and Youtube from one platform.
You get seamless visual experience to track your marketing results daily.
Besides, Plai also provides keyword research and trending content in your niche. It helps discover relevant keywords and learn new marketing strategies before creating a marketing campaign or a social post.
13- PicMonkey – For Visual Editing and Designing
PickMonkey is a photo editing and designing tool to help you in your content marketing strategy.
The tool is highly useful in creating infographics, compelling imagery, overlay logos, crop photos, and alter images for all your marketing channels.
While you can edit your photo, you can also choose from a stock of millions of photos. You can tweak exposure, touch up portraits, add effects, and remove the background.
PickMonkey also provides templates and tips to create stylish posts, ads, and cover images for Facebook and Instagram.
It offers myriads of options to create impressive images and designs for your social media profiles.
14- SEMrush – For Search Engine Optimization
SEMrush assists you in getting your SEO right. The tool spies on your competitor strategies, get unique link-building opportunities and optimize your content for search engines. A related service, Moz, offers a spam score to identify domains having a higher number of unnatural links.
Also read our guide:
Top 10 SEO Ranking Factors: How to Increase Google Ranking
SEMrush understands the search intent and can therefore find traffic-driving keyword opportunities for greater search ranking.
The tool has crawlers to dig through your site to look out for technical issues and tell you how to fix them.
Besides, SEMrush also audits your on-page SEO, helps attract quality and authoritative links and offers recommendations to boost rankings.
15- AdRoll – For Retargeting Ad Solution
AdRoll is a retargeting ad solution to draw prospects back into your marketing funnel. The ads target the audience, based on their behavior, such as visiting a web page, viewing a product, or abandoning a shopping cart.
Its growth marketing platform helps you personalize visitors’ online experiences. When they leave your website, it delivers campaigns to the right people, at the right time, by distributing across the web, social, and email inboxes.
With AdRoll, you can now know where your customers go and when they leave your site irrespective of which device they use. Using these insights, you can improve the user experience for your site.
16- Contently – Developing A Content Marketing Plan
Contently is a competent tool for planning and execution of a strong content strategy.
Besides developing a content marketing plan, the software also helps hire talent, create content, and distribute it.
Contently assists you with the content topics, channels, formats, and voice and tone your audience.
Also, they make smart content recommendations, prove ROI, and create great content faster.
You can choose from 160,000+ talents, including writers, filmmakers, designers, and editors from organizations like Wired, The New York Times, Popular Science, and more.
17 – Review Builder – To Get Online Reviews and Monitor Reputation
Review Builder by MoreBusiness.com provides an easy way to build your online reputation.
Prospects buy from companies they trust. Getting more positive reviews online about your business is important.
When a potential customer sees no reviews, or bad reviews, they shy away from doing business with the company or from buying the poorly reviewed product.
Review Builder allows you to easily track who is writing about you online, what they’re saying, and even provides a way for your to respond to reviews.
This way, prospects can see that you care about customers, which provides them with more comfort in selecting your company over your competitors.
Conclusion
Online business competition is growing at an incredible pace, and digital marketing plays a vital role in keeping with the curve. To make marketing super effective, you must act at the right time. For this, you need to have the latest tools that will boost your efficiency.
The tools mentioned above have been carefully chosen to help you in your effort. Using these best apps for digital marketing will help you grow and expand your business.
Conclusion
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