Best Social Media Tools For Nonprofits

Social media is a powerful tool for nonprofits. In fact, social media is the most powerful tool for nonprofits. Explain why this is the case by saying that it’s free to use and runs on user-generated content, social media can spread your message faster than anything else.

But it’s not all fun and games. Managing your nonprofit’s social media presence takes time, effort, and dedication. There are a lot of moving parts, and making sure everything runs smoothly is a job in itself.

That’s where tools come in. These tools streamline the process of managing your nonprofit’s social media platforms, allowing you to focus on creating content that resonates with your audience rather than worrying about whether or not it will get lost in the shuffle.

Best Social Media Tools For Nonprofits

Social Media Tool 1: StoryLab.ai

Create better Social Media Captions faster.

how social media caption generator works

If you want to succeed on Social Media, you’ll need more and better content at scale. StoryLab.ai is a free tool that helps you generate highly relevant Social Media Captions. Simply describe what you would like to post about and StoryLab.ai’s tool will do the heavy lifting for you.

You’ll have Facebook, Twitter, Instagram Captions in no time.

It’s like having an AI buddy that you can spar with and shoot ideas with a click of a button.

StoryLab.ai’s Social Media Caption generators come with a free trial. No credit card is needed.

Give the Social Media Caption Generator a try for free.

Social Media Tool 2: Hootsuite

social media tool Hootsuite

Many nonprofits access multiple social media accounts, and sometimes they find it difficult to manage them all. Hootsuite is an awesome social media management tool that helps you to manage all social media accounts easily from a single place.

Features:

  • It helps you to schedule your content and post it on various social media platforms like Facebook, Twitter, LinkedIn, Instagram etc.
  • The motto of this tool is: Manage all your social media from one place.
  • It secures all the security and login information of all your accounts.

Social Media Tool 3: Buffer

social media tool buffer

Buffer is a popular and widely used social media marketing tool. Due to its simplicity and efficiency, Nonprofits love using this tool. This tool offers amazing analytical features to track the performance of all your social media posts.

Features:

  • For nonprofits that are just starting up, buffer offers a free account.
  • Based on the followers’ activity, it suggests perfect moments to post on social media accounts.
  • You can also create and schedule your content with the buffer’s image creator and shorten your links.

Social Media Tool 4: The Evergreen Content Poster

Evergreen Content Poster

If you’re anything like most non-profits, you probably jumped on the content marketing bandwagon some time ago to help drive traffic to your organization online.

But what happens after you push that publish button? Do you share it on social media channels? Probably once and then move on to the next piece of content, right?

Scheduling social media posts and remembering to share your blog posts are very time-consuming.

Plus, you have to remember when you last sent a particular piece of content. It’s tiring just thinking about it.

Evergreen Content Poster will eliminate the need to schedule your posts continually and manage your content. It’s all right at your fingertips straight from your WordPress backend.

Once you add content to your library, it posts for you.

Some of its features:

  • Share content directly on publication or add it to your library to keep on sharing.
  • Create unlimited social media posts for each of your different social media channels. The Evergreen Content Poster just keeps on sharing them, and when it is at the end of your library, it will start again at the top, so you never run out of content.
  • Create categories with individual schedules so you can surprise your audience with a healthy mix of promotional, fun, engaging or educational content

In short, the Evergreen Content Poster lets you easily double your traffic from social media by keeping your content alive and in front of the audiences that matter.

Automatically.

No more wasted time.

Don’t we want that all?

Check it out and give it a try here.

Social Media Tool 5: Liinks

Social Media Tool Liinks

Liinks lets creators design and build pages in minutes, with more ways to customize than other link-in-bio tools.

No two pages are alike – great for creatives, personalities and brands wanting full control over their page’s look and feel. Create beautiful micro landing pages with ease. Drop in your links, style your page and add it to your bio.

It’s free to get started with Liinks, but upgrading to Liinks Premium (only $3.99/month!) unlocks robust features giving full advantage of all the awesome customization options.

Every Liinks user gets:

– Unlimited basic links

– Profile picture and bio at the top of your page

– Social icons for quick reference

Premium Liinks users can:

– Add images to your links and choose between 6 awesome different layouts, including Grids and Carousels

– Customize the colors, fonts, background, and more to match your brand.

– Add Media embeds (Youtube, Spotify, etc…)

– Connect to Instagram to automatically update your Liinks page with links from your post captions

– Collect emails in Mailchimp with a Mailing List block

– Animate your Liinks to draw attention or schedule them to show and hide at a specific time

With an expanding feature set and low price point – Liinks is a great option for those looking to stand out with a beautiful and unique bio link page. Explore some of our favorite pages here!

free social media management tools

1. Later

Instagram is one of the most popular social networks, with over 1 billion users active on the platform each month. Later started as an app dedicated to Instagram as a scheduling tool, but since its inception, they’ve added support for other social networks and are continuously adding new features. The app has a strong focus on visual content. Whether you want to schedule in-feed image or video posts, stories, or carousel posts — Later supports all of these options. Later has a free plan available that you can use forever, but you get features such as analytics, saved captions, scheduled stories, and more for paid plans. Their paid plans start at $9/month.

A screenshot of the later dashboard

2. TweetDeck

Those who rely on Twitter to get their message across will find much to like about TweetDeck. TweetDeck is a free application that enables you to manage multiple (unlimited) Twitter accounts from a unified interface. You can create your own customizable social media dashboard that allows you to send and receive tweets and manage and monitor your Twitter profiles. You can use TweetDeck as a web app, Chrome app, or desktop app. TweetDeck can be set to post scheduled tweets, build Tweet lists, and more. And the extra special part is that it’s always free.

3. Canva

Social media is increasingly becoming more and more visual. Canva is an excellent tool for anyone managing social media accounts to use. You can create designer-level marketing assets using any of the thousands of ready-made designs they have available to you. Now, you can even connect your social channels and publish or schedule directly from Canva. They have a free version available, which gives you decent access to great pre-made templates. The pro plan gives you access to all of the templates for only $12.95/month.

4. Hootsuite

Hootsuite is one of the most established and popular apps for social media scheduling and marketing. You can use it to schedule posts, receive in-depth reports, and collaborate with your team members, thanks to built-in teamwork features. It enables you to view multiple streams at once and monitor what your customers are saying. There is a free limited plan available for 3 social profiles and up to 30 scheduled messages.

5. Buffer

Buffer is also one of the best apps for managing your social media presence and scheduling your posts. The app also comes with analytics tools that enable you to track your audience’s activity and figure out when it is the best time to post in the future. We especially love its Chrome extension, which integrates itself seamlessly and never gets in the way, yet it is always there when you need it. It is a more straightforward and more effective way of managing your social media, and you are never more than a few clicks away from setting up anything you want. Buffer supports over 7 different platforms – you can add up to 4 on the free plan.

a screenshot of the Buffer dashboard

6. Planable

Planable is a social media collaboration tool helping marketers work together better & faster. So, if you care for efficiency, this is the tool to consider. It’s one of the most visual platforms allowing marketers to create, plan, collaborate, review, and schedule social media content. It supports the most popular social media networks: Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, and Google My Business. Planable is 100% focused on collaboration and approval so it allows you to get feedback on each post, have conversations, request & get approval, and  schedule automatically. They’ve got a free plan to get you started — so you can test all the features for the first 50 posts.

Planable

Conclusion

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