Responses is a responsive email marketing platform that helps you create, send and track emails. It comes with pre-made templates and an easy drag-and-drop editor, allowing you to design beautiful emails in just moments.
Whether you’re looking for an all-in-one solution for sending transactional emails or want to create more engaging content for your subscribers, Responses has you covered.
Table of Contents
Responses Email Marketing Software
Real GetResponse review (2022 update) from real people on Twitter to help you make the best-informed decision about whether you should buy email marketing software from GetResponse.
GetResponse labels itself as the world’s easiest email marketing software to use to send out email newsletters, campaigns, online surveys and follow-up autoresponders.
GetResponse offers plenty of powerful features that have exceeded what most marketers would expect from an email marketing service provider.
There are a lot of unique features that make GetResponse stand out, not least of which are the landing page creator and the ability to engage your contacts through live Webinars.
GetResponse offers a variety of premium email marketing plans. There’s also a free trial plan that you can try for free for 30 days and build an email list of up to 250 subscribers.
GetResponse’s cheapest email marketing plan is 15.00 per month.
Try GetResponse. It’s risk-free. Get started now.
About GetResponse
Back in 1998, an 18-year old polish man set out to create an email-marketing program that would change the digital world forever.
The founder was Simon Grabowski, and that year he named his company Implix with GetResponse as the primary product. GetResponse would later become the company’s official name in 2014, an indication that the flagship product would be the main focus going forward.
GetResponse serves more than 350,000 paying customers in 182 countries around the world and reports over 1 billion subscribers every month.
Try GetResponse. It’s risk-free.
- 702 West Street, Wilmington, DE, 19801, United States
- 877 362 4547
- Official website
- Founded by Simon Grabowski in 1998.
Overview of GetResponse
With more than 15 years in the industry, GetResponse has grown to become one of the easiest to use platforms for:
- Creating and tracking email campaigns
- Creating landing pages that convert
- Creating marketing automation that enables you to individual target customers with information that’s relevant and valuable to them
The company has won multiple awards and has been featured on CNN, Forbes, and Huffington Post (among many other media outlets).
GetResponse serves more than 350, 000 paying customers in 182 countries around the world and reports over 1 billion subscribers every month.
Try GetResponse. 30-day free trial means it’s risk-free – trust us.
What Types of Plans Does GetResponse Offer?
GetResponse offers a variety of premium plans, namely Email, Pro, Max and Enterprise. There’s also a free plan that you can try for 30 days and build an email list of up to 250 subscribers. For the paid plans, prices increase based on the size of your list. GetResponse plans are available on a month-to-month basis. However, paying upfront for 1 or 2 years allows you to save up to 18 or 30 percent respectively.
The downside with signing up for annual or biannual plans is that GetResponse does not provide a refund for canceled accounts. So, unless you’re planning on staying with this email marketing platform for the foreseeable future, it’s best to stick with the pay-as-you-go billing cycle.
Core Features that Come with All Plans
When it comes to features, GetResponse offers so many useful functions that you’ll be spoiled for choice. Of course, some features are only available with specific plans.
The following are the main features to expect from this autoresponder program regardless of the package that you choose to settle for:
1) Autoresponder 2.0
GetResponse provides the 2.0 autoresponder, which automatically sends out messages based on certain factors. For example, you can set up the autoresponder to send out newsletters on a specific date or broadcast special promotional messages to subscribers on their birthdays.
GetResponse even throws in some detailed guides on how to use their 2.0 autoresponder, which will help you increase subscriber engagement.
2) Email Editor
As with most email-marketing systems, GetResponse features an email creation tool. The email creator/editor lets you compose messages from scratch or choose from hundreds of pre-designed templates.
Other handy features that come with the GetResponse Email Creator include the ability to edit HTML code or preview the message before sending, as well as the spam checker tool. Once you’re done creating your email message, you can broadcast the message immediately to selected contacts.
Alternatively, you can use the time travel feature to send messages at a later time. This tool segments contacts by time zone then delivers messages when recipients are likely to check their mail.
3) Landing Page Creator
GetResponse goes beyond providing autoresponder services. It also offers the landing page creator as an extra tool should you require such a feature. However, this comes at an additional cost.
GetResponse is flexible with its landing page creator in that you can choose to host your page for free on a GetResponse subdomain or on a different server of your own choosing. The landing page creator is very intuitive as well. It lets users edit page elements with easy-to-use drag-and-drop tools.
4) A/B Split Testing
You can use GetResponse to run a series of tests that will help you send the most effective messages to contacts. This can be achieved through A/B split tests that let you try out different newsletters, subject line variants, email content, time of sending, and many other factors.
5) RSS to Email
The RSS to email feature automatically sends messages to your blog audience every time you post a new article. Not only does this feature increase readership but it can also boost engagement and conversions when used properly.
More Features
Here’s a closer look at some of GetResponse’s other features.
Easy-to-Use Forms
Much like the landing page and email creators, the GetResponse form builder is a simple WYSIWYG (what you see is what you get) interface with drag-and-drop elements. It’s a great tool for creating sign-up forms for Facebook and websites.
The autoresponder automatically sends opt-in messages whenever new contacts subscribe to your email list.
Contact Management
A good email marketing platform should have reliable list management functions. The GetResponse team understands this need and that’s why they designed their program with plenty of features to help marketers manage their subscriber list.
Increase Conversions with Advanced Segmentation
For instance, you can use advanced segmentation to divide contacts into separate or overlapping subgroups, and then build targeted email marketing campaigns designed for relevant engagement and conversion. What’s more, GetResponse also allows you to import contacts from third-party apps or send surveys to members on your mailing list.
Create Custom Fields
The contacts section makes it possible to add custom fields to your contact list and carry out searches. You can even blacklist the email addresses of contacts you do not want to receive email campaigns or follow-ups.
Email Creation and Templates
The GetResponse Email Creator comes with more than 500 templates. You can use the editor to create highly visual emails that are compatible with both mobile and desktop devices.
You can also edit the HTML code to design forms to customize further.
Although the photo editing features are not that advanced, they still enable you to experiment with a drag-and-drop toolbar that can include images and buttons in your email messages. GetResponse’s email creator also offers the option to save elements as snippets for later use. Users that know their way around HTML can code their own templates as well.
You’ll Get some Unique Testing Tools
The Inbox Preview feature is a fantastic addition for those who pay great attention to detail. It lets you get a preview of how email messages will look on different mobile and desktop devices as well as various email client programs.
Before sending the message, you can also run a “spam check” scan. This gives a spam score after detecting elements that might get your messages flagged as spam.
Get the Right Message to the Right Customer with Marketing Automation
One of the most important offerings of GetResponse is their marketing automation. This enables you to easily create “if-then” rules for a series of email communications. Rather than every customer getting the same message regardless of their behavior, they will receive messages (that you create in advance) that are responsive to their behavior.
For example, a recipient who does not open an email for 2 weeks, could receive a different follow-up message than one who did.
Using these easy flow-chart like tools, you can win back customers, identify leads, send persuasive messaging to individuals that abandon carts in your online store, create qualification actions that trigger subsequent messages and much more.
What Kind of Customer and Technical Support is Available?
The customer support service from GetResponse is generally good. Although there are a handful of negative reviews on the web, the vast majority of customers rate the company’s support services highly.
In fact, GetResponse won the 2013 Bronze Stevie Award in categories such as customer service team of the year, customer service department of the year, best use of technology in customer support and innovation in customer service.
The company’s support resources are as follows:
Live Chat, Phone and E-Mail
GetResponse’s support team can be reached via phone, weekdays from 9 am to 5 pm EST. Alternatively, live chat and email support are available 24/7/365. Messages sent using the contact form are replied to via email.
GetResponse Learning Center
The GetResponse Learning Center has plenty of helpful resources, such as 1-3 minute video tutorials and searchable FAQs in addition to downloadable whitepapers, manuals and reports.
Live Webinars
What GetResponse lacks in forum support it more than makes up for with its weekly Live Webinars. Live Webinars educate users on different aspects of using the GetResponse autoresponder and email marketing in general.
Social Media
GetResponse takes customer support where most online marketers like to hang out: social media. Its support team sometimes responds to comments and questions on Facebook.
Blog
Every week, GetResponse publishes blog posts on its site to share tips and discuss trending topics in the email-marketing scene.
The blog provides great support for those who want to keep up with the latest trends in email marketing.
Take Action with Analytics and Reporting Tools
With GetResponse reporting tools, it’s possible to measure your email campaign’s success or lack thereof. The Email Analytics page generates a few basic reports about your email campaign and displays all your stats on a single page.
For instance, the tracking tools record how many people open your emails, unsubscribe, complain, or clicked on links. You can even generate line and bar graphs detailing key metrics like bounce and click-through rates.
GetResponse offers its own tracking code that you can embed on certain web pages to track conversions, downloads, or other events. The tracking tool supports Google Analytics integration too.
You can view members on your mailing list who have performed a certain action, subscriber list growth reports comparing previous campaigns, desktop vs. mobile activity and many other autoresponder statistics.
Pros and Cons
So, is GetResponse any good?
Pros
- 1 month free trial (no credit card required) for a list of up to 250 subscribers.
- Import contacts from third-party address books such as Zendesk, Salesforce, and Magento.
- Unlike Campaigner, GetResponse does not impose email sending limits.
- Easy-to-use tracking tool with Google Analytics integration.
- Comprehensive help library with plenty of resources.
- Top notch, award-winning customer support service.
- Landing page creator: an extra service that you would not find in a typical email service provider.
- Powerful list management tools.
Cons
- No refunds on annual plans upon cancellation.
- Landing pages are not free. However, this isn’t a requirement to sign up for the autoresponder packages.
Summary
GetResponse offers plenty of useful features that have exceeded what most marketers would expect from an email marketing service provider. There are a lot of unique features that make GetResponse stand out, not least of which are the landing page creator and the ability to engage your contacts through live webinars.
For those looking to save money with long-term subscription plans, GetResponse’s lack of a refund policy on annual plans may be a bit of a turnoff. However, this email service provider still offers competitively priced plans on a month-to-month basis.
Best of all, GetResponse provides a wealth of features that can meet both small and large email marketing campaigns.
If you want to find out whether this email marketing platform is worth your hard-earned money, then sign up for the 30-day free trial to evaluate the product for yourself.
email marketing tools free
- Sendinblue (www.sendinblue.com)
sendinblue
Sendinblue has a great free plan (unlimited contacts) along with support for SMS text message sending, SMTP, in-depth analytics, powerful marketing automation features all in the same dashboard. Sendinblue is also headquartered in France, so you’re guaranteed to comply with GDPR.
How many emails/subscribers do you get for free?
The free plan lets you have an unlimited number of contacts, but you’re limited to 300 emails per day. For that reason, this platform might not be a great option if you want to send out email blasts to all your subscribers at the same time. However, if you have lots of drip campaigns, it’s quite flexible because there’s no subscriber cap.
The first upgrade is called the Lite plan, which offers 20,000 emails per month at $25.00 per month. The daily sending limit is removed.
What makes this one of the best free email marketing services?
A strong drag-and-drop email editor.
Impressive email marketing automation with things like autoresponders, coupons in emails and abandoned cart messages.
Integrations with platforms like Shopify, Salesforce, and Intercom.
Heat mapping and A/B testing to see how your emails are doing.
SMS marketing that can be linked to your email campaigns.
A feature-rich WordPress plugin that lets you manage everything from your WordPress dashboard. Plus, you can handle your transactional emails through Sendinblue as well.
Chat feature to reach out to visitors in real time. One of the unique features with an email marketing service.
A unique CRM solution that’s integrated into the main Sendinblue package.
Who should use it?
Because of the way the free account works, Sendinblue is a great email marketing solution if you have lots of subscribers but you don’t need to message them all at the same time. If you’re only going to be sending a reasonable number of emails each day, you won’t have to pay for Sendinblue at all. It’s also a good option for WordPress users because of its official plugin and it has better analytics than many of the other free email marketing services.
We are using Sendinblue at Themeisle. Because of this relationship that we have with them, they’ve offered an exclusive 30% discount for the first month on all paid plans. If you end up buying any of them, communicate with this email to redeem the discount: axel+codeinwp [at] sendinblue.com. 🔥
- Mailchimp (mailchimp.com)
Mailchimp
Mailchimp is a favourite of many bloggers and small businesses because it was one of the first big email services to offer a completely free plan. Not only that, but Mailchimp has some excellent eCommerce and email marketing tools.
How many emails/subscribers do you get for free?
The free plan includes 10,000 emails per month for up to 2,000 subscribers.
If you would like to upgrade to unlimited emails it costs $11.00 per month – the catch is that you can only have up to 500 subscribers – which isn’t the case for some alternatives.
What makes this one of the best free email marketing services?
The drag-and-drop editor, along with the beautiful templates that you can personalize, are some of the best in the business.
You get a landing page builder – use them to promote special offers.
Mailchimp has tools for Instagram and Facebook ads and posts.
Connect with tools like Shopify, Eventbrite, and Salesforce.
The automation tools include options for abandoned carts, welcome campaigns, and product recommendations.
A/B testing and segmentation make your emails more effective.
Great award-winning customer support available 24/7.
Options for list segmentation.
Who should use it?
We like Mailchimp for any small business owners and bloggers who appreciate great designs and stellar deliverability (it will also help you optimize your open rates). It’s also nice if you have an eCommerce store or plan on automating emails and you’d like to make your automation workflows more efficient.
- MailerLite (www.mailerlite.com)
MailerLite
MailerLite is one of the best free email marketing services that gained popularity in the last two years. This tool makes it easier for users to improve interaction using pop-ups and surveys.
How many emails/subscribers do you get for free?
The free plan will let you send up to 1,000 emails without having to spend a dime. And while the free version will give you access to nearly all of the essential email marketing features, you might have to miss out on some advanced features.
By that, I mean you won’t get access to customizable templates, get live chat support or check CTR using a heatmap, or perform A/B testing. You can unlock all this for $9.00 per month. If you want to increase the subscribers limit to 2,500 then you need to spend $15 per month instead.
What makes this one of the best free email marketing software?
You can create beautiful email newsletters, pop-ups, and surveys.
Easily design a mobile-optimized email template for free.
Send a newsletter to your global subscribers at optimum time using delivery-by-time-zone.
You’d be able to control your backend using the custom HTML editor.
Find the most converting landing page using A/B split testing and heatmap analysis.
The dedicated support team for providing high-class live chat experience (premium plan)
Get access to 49+ newsletter templates for blog, eCommerce, business, and more.
Has an API for developers built on HTTP and REST.
Who should use it?
MailerLite can be used for creating landing pages (for webinars, for example), pop-ups, and surveys from a single dashboard. All this plus the heatmap testing makes it ideal for startups, small to mid-sized businesses and eCommerce stores who need good deliverability.
- Benchmark (www.benchmarkemail.com)
Benchmark
Benchmark boasts a speedy email designer made just for busy marketers. You can edit photos right in the editor and the templates are great for a wide variety of businesses. At the same time, their free email marketing tool is easy enough to use that your people will be able to subscribe/unsubscribe without added hurdles.
How many emails/subscribers do you get for free?
The free plan lets you have unlimited subscribers and send up to 250 emails per month, which is almost exactly what you get with Mailchimp.
If you’d like to upgrade, you can start with 600 subscribers and unlimited email sends per month for $13.99.
What makes this one of the best free email marketing services?
It doesn’t take much time to craft email marketing campaigns using their drag-and-drop email builder.
You can easily custom code your emails.
The email automation options include welcome emails, abandoned carts, and follow-ups.
Polls and surveys are included.
You receive tools for A/B testing and integrating with hundreds of apps.
Who should use it?
Since the free plan is one of the best on the market, I would recommend this platform to those who can’t afford to pay anything for an email marketing tool. Otherwise, it works well for bloggers and eCommerce stores (running on WooCommerce and other tools).
- Omnisend (www.omnisend.com)
Omnisend
Omnisend is a must among these email service providers for users who are running online stores only. It quickly pulls products from your store and generates beautiful and fun emails and opt-in forms to grow your email list.
How many emails/subscribers do you get for free?
The free email marketing plan offers you 500 emails per month, and you can reach 250 of your subscribers. It is possible to have a larger contact list but you will only be able to send to 250 of your contacts.
Upgrading depends on whether you need more emails per month or more advanced features. The pricing plans start at $16 per month for 500 subscribers and 6,000 emails. The email count and pricing goes up with more subscribers.
👉 If you’re interested in any of those paid plans, you can get a limited time discount of 20% – for Themeisle readers only. The discount is valid for six months on the Standard plan. Click here and redeem the coupon code INFLUENCES206 during checkout.
What makes this one of the best free email marketing software?
The free plan is a steal and the upgrades are rather flexible.
The eCommerce integrations instantly pull products you want to sell into the email.
It has creative signup forms like popups, landing pages, and a wheel-of-fortune game.
Send out discount codes or scratch cards.
Create automation reports and A/B test campaigns.
Retain mobile audience using mobile-friendly email templates.
Send out automated emails for abandoned carts and order confirmations.
Also offers enterprise solutions for bigger companies.
Who should use it?
Omnisend is a great free option for eCommerce stores. You can still use this free email marketing software if you’re not running a store, but you’ll miss out on a lot of the unique functionality.
- Sender (www.sender.net)
Sender
Sender is yet another email service with a wonderful free plan. It also offers push notifications to go along with its segmentation, integrations, and stunning designs that you can customize.
How many emails/subscribers do you get for free?
The free plan lets you have up to 2,500 subscribers and send 15,000 emails per month.
The next upgrade is $10 per month for 5,000 subscribers and 60,000 emails per month.
What makes this one of the best free email marketing services?
It has plugins for most popular content management systems.
Video gets converted into animated GIFs inside emails.
The analysis tools include click maps and Google Analytics – so you can track all your metrics effectively and in an user-friendly way.
Adding eCommerce products is done by quickly copying and pasting links.
It can help you automate your social media marketing efforts.
It will also give you pointers on optimization of your subject lines.
Conclusion
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