Social media is a great way to connect with people and spread awareness about your brand. But it can be a pain to manage, especially if you’re just getting started.
That’s why we’ve put together this list of social media tools for Tik Tok. These apps will help you grow your audience and make sure they keep coming back for more.
We hope these tools help you get the most out of your Tik Tok account!
Social Media Tools For Tik Tok
What Is TikTok?
TikTok is a social video-sharing platform where users watch, share, and engage with vertical short-form videos. Today, TikTok extended its supported length per video post to 10 minutes long.
TikTok connects users from all around the globe through videos on almost every niche interest. Of the different genres of content you can find on the platform, Entertainment is the most popular category, with its corresponding hashtag garnering 535 billion views.
1 billion users go on TikTok every month for entertainment, education, and interaction with other fellow users and content creators. While the audience is largely between the ages of 16 and 24, there has been a marked increase in non-Gen Z users as the platform gets older.
TikTok by the Numbers
As we mentioned, TikTok has more than 1 billion active users since coming onto the scene in 2016. This makes TikTok the 7th most popular social media platform, ahead of giants like Pinterest, Snapchat, and even Twitter.
TikTok has surpassed 745 million downloads across the App Store and Google Play as of 2021. Although this figure is notably lower compared to 2020 (with 980 million downloads), TikTok remained the most downloaded app for both Apple and Android.
Content creators on TikTok enjoy the highest engagement rates compared to other social media platforms. Influencers, particularly amateur micro-influencers, have an engagement rate of 17.96% on the video-sharing platform. Meanwhile, Instagram’s engagement rate falters at 3.86%.
TikTok is widely known for its young audience. In the United States, 32.5% of users are in the younger population, ages ranging from 10 to 19. Moreover, 69% of teenagers in the US report they use TikTok on a regular basis.
TikTok for Influencers and Marketers
One of the biggest reasons brands and influencers are attracted to TikTok is because of the potential to go viral.
Despite the complex algorithm of TikTok, it’s evidently clear that content is more likely to go viral on TikTok compared to other social media platforms like Instagram or Facebook. And, lest you think TikTok is just a replacement for Vine, take a closer look at what TikTok offers.
TikTok includes a database of sounds, including those shared by other users, that are accessible prior to filming and play as you’re recording. Most trends and viral challenges are associated with specific audio clips. Be it a character’s line from a movie, a chorus from an old song, or an odd remix of two starkly different genres, music is pivotal to a content creator’s success on TikTok.
TikTok’s algorithm is a bit of mystery, but what we do know is that it uses AI to recommend videos based on what you’ve watched and liked in the past. Similar or related videos then show up on the For You page to keep you in the loop on content that you’re most likely interested in.
Diverse Content Creation Tools
TikTok has a pretty extensive set of pre- and post-recording tools that make it easy to film and edit in-app. Voice effects, camera filters, and closed captions are just some of the most commonly used tools in TikTok.
Using the Duets feature, content creators on TikTok can air their sentiments or share their reactions to another user’s video side-by-side. To get started with TikTok, here’s our beginner-friendly guide on TikTok marketing.
Making Money on TikTok
Want to learn how to make money as an influencer on TikTok? We’ve created a TikTok influencer engagement and earnings calculator to help you.
Our TikTok Money Calculator lets you calculate your estimated earnings from your TikTok account. The TikTok Money Calculator isn’t an official TikTok tool. We created this tool to help influencers find out their earning potential. It’s the perfect tool to help you negotiate rates for endorsing a product or service on the platform.
5 Best TikTok Scheduling Tools
When you’re considering adding yet another social media tool to your marketing efforts, one of the first things to consider is how long it’s going to take to produce and share your content. With TikTok, producing content is a breeze.
Sharing is, too, if you don’t mind either posting right away or remembering to post when you want something to go live. Because as of right now, TikTok doesn’t have a built-in method of scheduling posts. Fortunately, there are few social media tools that integrate with TikTok to let you schedule your posts for the best times to post on TikTok.
Here are 5 of our favorite TikTok scheduling tools to keep you focused on what’s important to growing your business and not watching a clock or babysitting social media posts.
Loomly is a social media posting and scheduling tool that helps you manage all of your social media content, from organic posts to paid ads all from a single dashboard. You will never run out of content ideas, as Loomly suggests post ideas to keep your content calendar filled with engaging and on-brand posts. The scheduling tool also integrates with several other social media channels aside from TikTok.
Loomly features a simple user interface for a stress-free content planning and content scheduling experience. Optimize your TikTok account and stay updated with your audience through Loomly’s powerful analytics tools and audience interaction features.
SocialPilot is a comprehensive social media management tool most suitable for small teams or an emerging agency. It comes with an extensive toolkit of solutions for a more efficient social media marketing experience.
SocialPilot supports post scheduling for TikTok. Its mobile app will notify you if it’s time to share another post with your audience.
SocialPilot Pricing: SocialPilot pricing starts at $30/month ($25/month if paid annually).
Crowdfire is another great tool to assist you in planning and managing social media content. It’s a one-stop shop for creating content, scheduling posts, and analyzing your impressions and performance of each post.
TikTok is among the social media channels that Crowdfire works well with. To use Crowdfire, you will first have to download the mobile app on your phone. You can then schedule your posts for the day or the week.
Crowdfire Pricing: Crowdfire comes with a free plan offer. Paid plans start at $9.99/month ($7.48/month if billed annually).
4. TikTok Scheduler
TikTok Scheduler is a mobile application developed to help content creators publish content efficiently. Relatively new in the market, TikTok Scheduler comes with a straightforward approach to optimizing TikTok content. At present, the platform’s functions simply revolve around scheduling TikTok videos ahead of time.
TikTok Scheduler lacks most optimization features that other social media marketing and management tools have. Nonetheless, this app is a great choice for busy TikTok content creators. If you only need assistance in sticking to a regular schedule, TikTok Scheduler can do that for you.
TikTok Scheduler Pricing: TikTok Scheduler is free.
Planable is a cloud-based social media collaboration and approval tool. Social media marketing teams, agencies, and freelancers can use Planable for faster content planning, management, and approval.
From one dashboard, influencers and marketing teams can monitor and review their content calendar efficiently. There’s no need to use other programs for content optimization because Planable’s diverse tool kit offers almost every function you require.
Planable is easy and fun to use, especially if you’re working in a team. The drag-and-drop features make for easy management of your calendar.
Planable Pricing: The Planable free plan is good for up to 50 social posts. Paid plans start at a monthly price of $13 per user.
schedule tiktok posts mobile
We know that our marketers and power-users are busy people–and that they want to post at the right time for maximum impact. That’s why we’re excited to introduce Video Scheduler, a new feature that allows Creators and Business Accounts to schedule a post up to 10 days in advance.
You can find this feature on the web upload page. Once you’ve scheduled a post, it will then be visible on both the web version and the app version of TikTok. You can schedule videos anywhere from 15 minutes to 10 days in advance of publishing.
You’ll need a Business Account or Creator Account in order to access desktop scheduling. If you don’t already have one, you can go to Settings > Account to change your account type.
Here’s how to schedule TikToks
Step 1: Log in on a web browser
Log in to your account at tiktok.com on a web browser, and click on the Cloud icon at the top right-hand corner of your feed.
Video scheduler on TikTok: Log in
Step 2: Edit and upload your video
You will then be directed to the upload video page, where you can upload videos, add a caption including hashtags, edit the cover image, choose who can view, and set your privacy settings–including whether people can comment on or duet your video.
Video scheduler on TikTok: Edit and upload
Step 3: Toggle the schedule button and select a date
After uploading and editing, toggle the schedule button and select a date and time to schedule your post. The time zone will default to your computer setting.
Step 4: Schedule your post
Click schedule to schedule your post! You can see your scheduled posts alongside drafts in the Profile view.
Video scheduler on TikTok: Schedule your post
As with regular posting, you won’t be able to edit the video, captions, or scheduled time after scheduling the post. If you need to change what you’ve scheduled, you can the scheduled post and re-upload after making any edits.
When a scheduled video is posted, you’ll receive a push notification to alert you that your post is live.
Let us know your thoughts in the comment section below.