When it comes to SEO, there are many tools you can use to give your site a boost. The right tools can make your life so much easier and help you reach your goals faster.
There are lots of different types of SEO tools on the market, ranging from free to costly and simple to complex. So how do you know which is best for your needs?
It’s important to look at all your options before deciding which tool is right for you. There are many different tools available, so be sure to research each one before deciding which tool will work best for you.
You may also want to consider hiring an SEO agency or consultant. These professionals can provide you with valuable insights into what works and what doesn’t when it comes to optimizing your website.
However, if you’re looking for a DIY solution, here are some of our top picks:
Best Seo Tools For Beginner Diy
Housecall Pro Seo Grader
Cost: Free
Housecall Pro is known for helping field service professionals go from good to great. That’s why we built our
SEO grader
specifically for small service businesses to help customers easily find them when searching for a home service.
Key Features:
- Instant score for:
- Keywords
- SEO
- Mobile
- Social
- Comprehensive report
- Actionable recommendations
- Competitive comparison
- Industry specific Keyword analysis
Learn how Housecall Pro can help your home services business grow 30% within the first year.
Start your 14 day free trial today.
Moz Pro
Cost: Free 30-Day Trial | $99/mo
Moz Pro is a software product that allows you to manage most aspects of your site’s SEO. This tool isn’t too technical and allows small to large businesses to boost their organic website traffic. They have a pretty
user friendly interface
that’s nice for those
new to SEO
.
Key features:
- Tracks your ranking efficiently
- Keyword research and analysis
- On-page optimization
- Visualizes your data
- Search engine results page (SERP) analysis
- On-page grader
- Compares links and competitors
Overall this software has
features
that are user friendly, with easy to read metric charts letting you know how you rank, how your competitors rank, what SEO techniques are working and where you can improve.
Ahrefs
Cost: 7-day trial for $7 | $99/mo
If you’re serious about improving your SEO and
out-ranking your competition
, Ahrefs might be the tool for you. With a website check for over 100 pre-defined SEO issues, their comprehensive competitive tools, and visual SEO progress reports, you can stop guessing and find out exactly what’s holding your website back from ranking.
Key features:
- Site Explorer
- Gives an in-depth look at the organic search traffic and backlink profile of any website or URL
- See what keywords your competitors are ranking & which pages bring in the most traffic
- See which website are linking to your competitors and gauge the quality of their backlink profile
- Keywords Explorer
- Discover thousands of great keywords to rank for, analyse their ranking difficulty, calculate traffic potential
- Accurate “search volume”
- Keyword difficulty score
- Content Explorer
- Discover the most popular content for any topic (by backlinks, organic traffic and social shares)
- Research top content and discover new content opportunities
- Filter by: Language, social shares, domain rating, backlinks, traffic, word count
- Rank Tracker
- Monitor your rankings over time and chart your performance against your competitors’.
- Site audit to see under the hood of your website’s on-page SEO performance.
- Alerts for new & lost backlinks, web mentions, and new keywords.
Overall, Ahrefs has
the tools
that will give you an extensive look at your SEO standings and what keywords you can use to improve.
SEMRush
Cost: $99.95/mo
SEMRush is another comprehensive SEO monitoring tool that really stands out for >
bloggers and businesses
. In addition to the expected SEO guidance, this tool also helps you manage your
social media
, PR, and paid ad strategies with a hub where you can schedule posts, analyze your traffic, and identify the best opportunities to reach your target market.
Key features:
- Site Audit Tool
- Check your site’s SEO health
- Domain vs. Domain comparisons
- Analyze Google ranking factors affecting your website’s performance
- Track SEO optimization progress
- Ensure the security of your website with HTTPS checks
- Keyword research
- Find the right keywords for your SEO campaign
- Find keywords with less competition
- Use keyword grouping to segment your keywords by topic
- Keywords position tracking
- Backlink Audit Tools
- Find all your backlinks using SEMRush’s search console integration
- Check backlinks’ types
- Spot your links’ geolocation
- Organic Traffic Insights
- Unlock the ‘not provided‘ keywords
- Merge analytics and search console data
- Analyze keyword potential
You can use
these tools together
and take a holistic look at the results of each report to create an complete digital marketing plan that helps form your SEO strategy.
Screaming Frog
Cost: Free (With Limitations) / £149.00 per-year
Screaming Frog developed the
SEO Spider Tool
, which is one of the most popular SEO tools on the market today. The free version is a great option for technical
SEO audits
. When you’re ready to dive into your websites’ SEO health you can opt for the paid version that includes features like
unlimited crawling
, integration with other SEO tools, and much more.
Key features:
- Crawl your full site and lists
- Audit redirects
- Crawl path reports
- Plug into APIs
- Custom extractions and configurations
- Analyze internal linking
- Find orphaned and broken pages
- Identify missing & duplicate titles
- Identify missing & duplicate meta descriptions
- Find images missing alt text
BuzzSumo
Cost: Free 7-Day Trial | $79/mo
If you are looking for a tool that is easy to use and gives you a visual look at your site’s SEO progress, BuzzSumo is a good option. The program gives you intuitive
content insights
that you can use to determine what content is working and what isn’t by seeing which keywords are showing up in search engines. It also gives you an inside look into the performance of successful influencers and companies in your field.
Key features:
- Discover the most shared content across social networks
- Find influencers for any topic
- Setup keyword mention alerts
- Track your competitor’s content performance
- Get up to 12 months of data
- Discover interesting and trending content
- Export data
Overall, this software has
tools
that look at
influencers and competitors
in your industry to find the keywords that are drawing in visitors for them, so you can find new strategies that are going to work for you as well.
Google Analytics
Cost: Free
If you are familiar with SEO then you’ve probably heard of
Google Analytics
. While Google offers an entire suite of SEO tools, Google Analytics is their original one, and it’s one of the most popular because of
everything it analyzes
.
Key features:
- Measure traffic by device type
- Sitespeed by page
- Setup conversions / goals
- Identify your user’s demographics
- Look at new & returning visitors
- Real-time reporting
- Group traffic by channels
- Campaign tracking
- Add custom alerts
- Add annotations
- Automate reporting
- Build conversion funnels
- Use regular expressions (REGEX)
- Calculated metrics
- Site search
Google Analytics has a lot of tools to help drive your SEO strategy. It can be overwhelming in the beginning so If you’re new to digital marketing you’ll want to start off by
prioritizing the key metrics
that are important to your business.
This SEO tools list features just a few of the many programs that are available to help you track your site’s visibility online. As a home service professional, you can leverage your website to gain new customers and build brand recognition in your area. With the help of these DIY tools, you can start managing your site’s SEO presence on your own.
free seo tools for youtube
A successful YouTube channel requires a bit more than just posting videos. You also need to track the performance of your videos to make sure that you’re not wasting time and money on content that’s missing the mark. In this section, you’ll find YouTube optimization tools that will help you understand how your channel is performing so you can take steps to correct its course or share the content that’s performing well to your other social networks.
1 . TubeBuddy
TubeBuddy is a browser extension that offers tons of different ways to effectively manage your YouTube channel. It includes productivity, video SEO, data and research, promotion, and bulk processing tools. Using TubeBuddy, you can create and schedule your YouTube videos, use saved responses for easy content moderation, and build end-screen templates, among other cool things.
2. YouTube Analytics
YouTube’s own analytics tool is one of the best tools you can use to find out where your channel is succeeding and where it isn’t. You can use it to learn more about your audience and the content that grabs them, improving your YouTube video views, and keeps them engaged. You’ll also be able to check out the watch time on your videos (a signal in YouTube’s search algorithm) and how your following is growing
3. vidIQ
VidIQ is a browser extension that shows you the stats you need to track your YouTube performance. You can also add competitor channels to see how they compare to your own as well as set up email alerts to find trending topics. There’s even a Facebook Syndication feature that lets you share your video instantly across social media platforms
4. YouTube Autosuggest
If you’ve ever searched for a video on YouTube, you know that the moment you start typing, YouTube starts offering suggestions for keywords and phrases to help you along:
This is a great tool for users but it’s also an extremely useful tool for creators. Similar to Google Trends, you can enter your keyword or topic into the search field on YouTube and use the autosuggest results to find keywords that you should include in your video description, tags, and title.
5. Google Keyword Planner
Google offers tons of free tools that creators can use to find just the right keywords to include in their content. Google Keyword Planner is a great tool. You can access Google Keyword Planner from your Google Ads dashboard (you don’t have to run ads to use it). It will help you find the keywords that are worth the most for Google searches so you can plug those keywords into your YouTube descriptions and titles.
Conclusion
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